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Description
PlutoBa is an advanced platform that utilizes AI to evaluate influencers for direct-to-consumer brands and agencies. By simply entering a creator's handle from TikTok, Instagram, or YouTube, users receive a Partnership Score ranging from 0 to 100, which is based on seven key metrics: detection of fake followers, analysis of brand safety, quality of engagement, authenticity of comments, consistency of views, audience genuineness, and overall content quality. The platform's Deep Assessments leverage AI technology to scrutinize 100 posts and 300 comments, identifying potential risks before any financial commitments are made. Additionally, the rate benchmarking feature compares creator pricing against 536 verified data points across various tiers, platforms, niches, and audience demographics. The platform also offers a Creator CRM and tools for campaign management, including AI-generated outreach messages tailored from the creators' actual content. Subscriptions begin at $69 per month, and new users can take advantage of a complimentary 7-day trial without needing to provide credit card information. With its comprehensive tools and insights, PlutoBa enables brands to make informed decisions about their influencer partnerships.
Description
We have meticulously collected, categorized, evaluated, and analyzed over 250,000 creator profiles along with more than 3 million videos in our database, ensuring quick access for your needs. You can tailor your searches using AI-enhanced insights based on criteria such as brand, product, hashtag, creator, or competitor. Explore popular videos and creators, and utilize various filters to uncover valuable insights. Identify potential affiliates for collaboration and showcase fan-generated videos throughout the purchasing process to foster trust, provide social proof, and sway buyer decisions. This comprehensive service supports the licensing of both existing and new content. You can also organize video contests, request shout-outs, and launch campaigns for reviews. It serves as a robust resource crafted for brand marketers at any level of expertise. Effortlessly connect with creators who align with your brand's voice, style, or industry. Additionally, gain insights into your competitors' audience engagement to sharpen your competitive advantage. The platform not only streamlines your marketing efforts but also enhances your brand's overall strategy.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
$69/month
Free Trial
Free Version
Pricing Details
$199 per month
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
PlutoBa
Founded
2025
Country
United Kingdom
Website
plutoba.com
Vendor Details
Company Name
Vyrill
Founded
2017
Country
United States
Website
vyrill.com
Product Features
Product Features
Content Marketing
Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management
Influencer Marketing
CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring
Social Media Marketing
Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling