Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
PlutoBa is an advanced platform that utilizes AI to evaluate influencers for direct-to-consumer brands and agencies. By simply entering a creator's handle from TikTok, Instagram, or YouTube, users receive a Partnership Score ranging from 0 to 100, which is based on seven key metrics: detection of fake followers, analysis of brand safety, quality of engagement, authenticity of comments, consistency of views, audience genuineness, and overall content quality. The platform's Deep Assessments leverage AI technology to scrutinize 100 posts and 300 comments, identifying potential risks before any financial commitments are made. Additionally, the rate benchmarking feature compares creator pricing against 536 verified data points across various tiers, platforms, niches, and audience demographics. The platform also offers a Creator CRM and tools for campaign management, including AI-generated outreach messages tailored from the creators' actual content. Subscriptions begin at $69 per month, and new users can take advantage of a complimentary 7-day trial without needing to provide credit card information. With its comprehensive tools and insights, PlutoBa enables brands to make informed decisions about their influencer partnerships.
Description
Scout serves as an online platform designed for creator marketing, specifically tailored for brands and agencies looking to engage in YouTube sponsorships. By entering a brand description or its website, users can identify and evaluate YouTube creators based on various criteria such as compatibility scores, audience demographics, content themes, and past sponsorship engagements. Each creator profile includes insights into previous brand partnerships, projected pricing, and relevant business contact information. Additionally, teams have the capability to upload lists of creators, save their searches, oversee multiple campaigns, and initiate outreach with follow-up communications. Scout also features an MCP connector, which allows users to discover creators and facilitate outreach using AI tools like Claude or ChatGPT. The platform offers a complimentary tier with a limited number of monthly credits and email outreach options, while its paid subscriptions enhance the allowances for contact management, outreach efforts, and campaign capabilities tailored for individual brands, emerging companies, and agencies. Moreover, this comprehensive tool empowers users to streamline their marketing endeavors effectively.
API Access
Has API
No
API Access
Has API
Yes
Screenshots View All
No images available
Integrations
ChatGPT
No
Claude
No
Model Context Protocol (MCP)
No
Pricing Details
$69/month
Free Trial
Yes
Free Version
No
Pricing Details
$19/month
Free Trial
No
Free Version
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
PlutoBa
Founded
2025
Country
United Kingdom
Website
plutoba.com
Vendor Details
Company Name
Babbl Labs
Founded
2020
Country
United States
Website
www.babbl-labs.com
Product Features
Product Features
Influencer Marketing
CRM
No
Campaign Management
No
Faceted Search / Filtering
No
Influencer Discovery
No
Payment Tracking
No
ROI Tracking
No
Social Media Monitoring
No
Alternatives
Alternatives
No Alternatives