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Description
Parse is a platform designed to enhance brand visibility through AI. As the ways in which individuals discover and assess products evolve with technologies like ChatGPT and Google AI Overviews, it becomes essential for brands to understand their presence in these responses and to take actionable steps when they are not adequately represented.
With the capability to monitor over 680,000 brands across various answer engines, Parse provides a unique "Parse Score" for each brand, along with competitor comparisons, citation evaluations, and prioritized tasks for optimization. Their free brand-search tool allows teams to quickly gain insights in less than 30 seconds, while managed plans offer additional features such as daily monitoring, alerts, and integration with Soar's community-marketing service. There’s no need for setup, tag pixels, or overwhelming dashboards; the focus remains on providing a clear answer to the question, "how am I performing in the AI landscape?" Ultimately, Parse empowers brands to enhance their visibility and performance in an increasingly competitive digital environment.
Description
Friction AI serves as a visibility platform for artificial intelligence that monitors the responses of generative AI assistants—such as ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews—when posed with purchase-intent inquiries regarding a brand and its rivals. This platform evaluates brand awareness, visibility, sentiment, and the rates of recommendations on a daily and weekly basis, while also revealing the citations, sources, and mentions of competitors that contribute to each outcome. Businesses leverage friction AI to understand the reasons behind AI assistants favoring competitors in shopping, comparison, and key category queries, thereby enabling them to conduct structured experiments aimed at bridging those gaps. Additionally, the insights provided by friction AI empower brands to refine their strategies and improve their positioning in a competitive market landscape.
API Access
Has API
API Access
Has API
Screenshots View All
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Screenshots View All
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Integrations
ChatGPT
Claude
Perplexity
Pricing Details
Free; plans priced on request
Free Trial
Free Version
Pricing Details
$69/month
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Parse
Founded
2025
Country
United States
Website
parse.gl/
Vendor Details
Company Name
friction AI
Founded
2025
Country
United Arab Emirates
Website
www.frictionai.co