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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Nielsen Media Impact serves as an all-encompassing media planning tool aimed at assisting agencies, advertisers, and publishers in making financially savvy choices regarding audience engagement with their content and advertising efforts. This solution is structured into two main components: the insights module, which provides users with the ability to delve into detailed data concerning consumer media habits and pinpoint the most effective platforms for audience engagement, and the planning module, which facilitates the enhancement of media strategies and the development of various planning scenarios to judiciously distribute GRP flights, weights, and budgets. Among its notable features is the capacity to examine past campaign data to gain insights into how well the target audience was engaged, assess budget modifications and media distribution to enhance overall performance, scrutinize schedules while experimenting with different scenarios to elevate impression levels and optimize flighting patterns, and establish customizable KPIs that aid in crafting marketing strategies aimed at fulfilling specific objectives. Additionally, the platform encourages a data-driven approach to media planning, empowering users to make informed decisions that align with their marketing goals.

Description

Boost your brand visibility, drive traffic to your website, identify potential leads, and convert them into customers utilizing social media and search engines. In just a matter of minutes, launch sophisticated advertising campaigns across platforms like Facebook, Instagram, and Google. Stagelink simplifies the process by automatically generating all necessary ad-audience combinations from your existing assets and distributing them across relevant advertising channels. With machine intelligence at play, it manages budget allocation and enhances overall campaign performance. By leveraging insights from thousands of previous campaigns and employing reinforcement learning techniques, Stagelink’s algorithms dynamically adjust marketing budgets to ensure maximum returns. You can keep track of all your campaign outcomes in one centralized location while receiving actionable insights. Stagelink provides real-time tracking and attribution of impressions, clicks, and conversions, ensuring you have an accurate and comprehensive view of your performance metrics. Industry-leading platforms and agencies place their trust in Stagelink for effective marketing solutions. This level of confidence speaks volumes about the effectiveness and reliability of the platform.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Eventbrite No 
Facebook No 
Google Cloud Platform No 
Instagram No 
YouTube No 
eBay No 

Integrations

Eventbrite Yes 
Facebook Yes 
Google Cloud Platform Yes 
Instagram Yes 
YouTube Yes 
eBay Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Nielsen

Founded

1923

Country

United States

Website

www.nielsen.com/solutions/media-planning/media-impact/

Vendor Details

Company Name

Stagelink

Country

Germany

Website

www.stagelink.com

Product Features

Product Features

Search Engine Marketing (SEM)

A/B Testing No 
Account Alerts No 
Analytics / ROI Tracking No 
Bid Management No 
Budget Management No 
Campaign Management No 
Conversion Tracking No 
Google / Bing Ads No 
Keyword Research Tools No 
Keyword Tracking No 
Landing Pages / Web Forms No 
URL Builder No 

Social Media Advertising

Ad Buying No 
Ad Creation No 
Bulk Advertising No 
Campaign Management No 
Collaboration Tools No 
Comment / Reply Moderation No 
Digital Asset Management No 
Reporting / Analytics No 
Retargeting No 
Roles / Permissions No 

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