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Average Ratings 0 Ratings
Description
MyPreferences serves as a comprehensive platform for managing preferences and consent within enterprises, consolidating zero-party data that includes communication preferences, consents, personalization settings, demographic information, psychographics, and customer feedback, thereby providing businesses with a cohesive and real-time understanding of individual customer engagement preferences. This platform empowers companies to gather and oversee preferences from all customer interaction channels, such as email, mobile, social media, websites, contact centers, and direct mail, while maintaining a global consent repository that tracks historical consent and ensures adherence to regulations. With its adaptable, API-first data structure and a user-friendly, no-code experience design interface, MyPreferences allows marketers to create and deploy multilingual, responsive preference center pages independently, without the need for developer intervention. Additionally, the platform features integrated reporting and dashboard tools that enable teams to analyze the utilization of zero-party data, monitor opt-out rates, conduct segmentation, and track overarching trends in customer preferences, enhancing the decision-making process for businesses. Such capabilities ensure that organizations can effectively engage with their customers while upholding their privacy and consent standards.
Description
Selligent by Marigold is an advanced cross-channel marketing and automation platform designed to be future-ready, enabling the centralization and real-time streamlining of data sources, enhancing workflows through AI-powered automation, and consolidating various channels into a cohesive, no-code customer journey. Its fundamental features encompass the dynamic evolution of real-time audiences, timely delivery of personalized content, adaptable journey customization spanning email, mobile, and web, extensive reporting and optimization for strategic retargeting and iteration, as well as effective management of zero-party data to empower marketing teams. With a robust data architecture and user-friendly integration tools, Selligent facilitates effortless personalization on a large scale, transforming marketing aspirations into tangible outcomes and cultivating customer loyalty across diverse sectors such as retail, media, travel, and finance. Moreover, its ability to integrate seamlessly with existing systems allows marketers to leverage their data more effectively, driving engagement and fostering long-term relationships with clients.
API Access
Has API
API Access
Has API
Integrations
Amazon Redshift
Amazon S3
FreshDirect
HubSpot CRM
Magento
Microsoft Dynamics 365
Microsoft SharePoint
NetSuite
Oracle Cloud Infrastructure
Oracle Cloud Marketplace
Integrations
Amazon Redshift
Amazon S3
FreshDirect
HubSpot CRM
Magento
Microsoft Dynamics 365
Microsoft SharePoint
NetSuite
Oracle Cloud Infrastructure
Oracle Cloud Marketplace
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
PossibleNOW
Founded
2000
Country
United States
Website
www.possiblenow.com/products/mypreferences/
Vendor Details
Company Name
Marigold
Founded
2017
Country
United States
Website
www.selligent.com
Product Features
Consent Management Platforms
Additional Users / Permissions
Automatic Cookie-Blocking
CCPA Compliance
CMS Integration
Cookie Crawling
Design/Branding Customization
Fingerprinting
GDPR Compliance
IAB Compliance
Reporting / Analytics
Responsive Design
Subdomains Compatibility
Tag Manager Integration
Whitelabel Solution
Product Features
Marketing Automation
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking