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Description

MozCast serves as a daily forecast that reflects the fluctuations in the Google algorithm from the previous day, with additional insights available in a 90-day overview. The more intense the weather depicted, the greater the shifts in Google’s rankings have been observed. However, a search engine results page (SERP) encompasses much more than just ten standard links. To illustrate the evolution of significant SERP features over time, the MozCast Feature Graph allows users to select various features and view sample searches associated with them. By monitoring the daily "weather" of Google's algorithm, MozCast provides valuable insights into the less publicized changes that occur; although major updates often make headlines, Google implements over 3,000 adjustments to its search algorithm each year. Therefore, the observable shifts that we can identify represent just a small fraction of the overall activity, and MozCast was specifically developed to assist users in recognizing these subtle, unverified alterations in Google's algorithmic landscape.

Description

Achieving success in SEO requires making informed choices. Rank Tracker offers a variety of innovative tools that provide precise insights throughout the optimization process, covering everything from initial planning and analysis to ongoing tracking and troubleshooting. You can monitor your ranking for any chosen location by simply inputting your website along with the desired country, region, or city, and selecting your preferred update frequency—daily, weekly, or monthly. Additionally, Rank Tracker allows you to toggle between mobile and desktop views, enabling you to assess your ranking performance across different devices. The platform's graphs effectively illustrate how your rankings have evolved over time, making it easy to present your progress to team members and clients. You can receive immediate summaries of crucial metrics such as visibility, traffic, and average search engine position, which helps in evaluating your online presence. Moreover, you'll be able to determine the presence of SERP features like shopping previews, maps, or reviews associated with your site. If these features are absent, it's a clear signal that there's potential for you to enhance your content to capture those SERP features, ultimately leading to a significant increase in traffic. This strategic approach not only helps in refining your SEO efforts but also positions you for greater visibility in search results.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Moz Keyword Explorer Yes 
Moz Local Yes 
Moz Pro Yes 
MozBar Yes 

Integrations

Moz Keyword Explorer No 
Moz Local No 
Moz Pro No 
MozBar No 

Pricing Details

Free
Free Trial No 
Free Version Yes 

Pricing Details

$6 per month
Billed annually
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Moz

Founded

2004

Country

United States

Website

moz.com/mozcast

Vendor Details

Company Name

Ranktracker

Founded

2014

Country

United Kingdom

Website

www.ranktracker.com

Product Features

SEO

A/B Testing No 
Artificial Intelligence (AI) No 
Auditing No 
Competitor Analysis No 
Content Management No 
Dashboard No 
Google Analytics Integration No 
Keyword Research Tools No 
Keyword Tracking No 
Link Management No 
Localization No 
Mobile Search Tracking No 
Rank Tracking No 
Revenue Management No 
User Management No 

Product Features

SEO

A/B Testing No 
Artificial Intelligence (AI) No 
Auditing No 
Competitor Analysis No 
Content Management No 
Dashboard No 
Google Analytics Integration No 
Keyword Research Tools No 
Keyword Tracking No 
Link Management No 
Localization No 
Mobile Search Tracking No 
Rank Tracking No 
Revenue Management No 
User Management No 

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