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Description
MozCast serves as a daily forecast that reflects the fluctuations in the Google algorithm from the previous day, with additional insights available in a 90-day overview. The more intense the weather depicted, the greater the shifts in Google’s rankings have been observed.
However, a search engine results page (SERP) encompasses much more than just ten standard links. To illustrate the evolution of significant SERP features over time, the MozCast Feature Graph allows users to select various features and view sample searches associated with them.
By monitoring the daily "weather" of Google's algorithm, MozCast provides valuable insights into the less publicized changes that occur; although major updates often make headlines, Google implements over 3,000 adjustments to its search algorithm each year. Therefore, the observable shifts that we can identify represent just a small fraction of the overall activity, and MozCast was specifically developed to assist users in recognizing these subtle, unverified alterations in Google's algorithmic landscape.
Description
Achieving success in SEO requires making informed choices. Rank Tracker offers a variety of innovative tools that provide precise insights throughout the optimization process, covering everything from initial planning and analysis to ongoing tracking and troubleshooting. You can monitor your ranking for any chosen location by simply inputting your website along with the desired country, region, or city, and selecting your preferred update frequency—daily, weekly, or monthly. Additionally, Rank Tracker allows you to toggle between mobile and desktop views, enabling you to assess your ranking performance across different devices. The platform's graphs effectively illustrate how your rankings have evolved over time, making it easy to present your progress to team members and clients. You can receive immediate summaries of crucial metrics such as visibility, traffic, and average search engine position, which helps in evaluating your online presence. Moreover, you'll be able to determine the presence of SERP features like shopping previews, maps, or reviews associated with your site. If these features are absent, it's a clear signal that there's potential for you to enhance your content to capture those SERP features, ultimately leading to a significant increase in traffic. This strategic approach not only helps in refining your SEO efforts but also positions you for greater visibility in search results.
API Access
Has API
API Access
Has API
Integrations
Moz Keyword Explorer
Moz Local
Moz Pro
MozBar
Pricing Details
Free
Free Trial
Free Version
Pricing Details
$6 per month
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Moz
Founded
2004
Country
United States
Website
moz.com/mozcast
Vendor Details
Company Name
Ranktracker
Founded
2014
Country
United Kingdom
Website
www.ranktracker.com
Product Features
SEO
A/B Testing
Artificial Intelligence (AI)
Auditing
Competitor Analysis
Content Management
Dashboard
Google Analytics Integration
Keyword Research Tools
Keyword Tracking
Link Management
Localization
Mobile Search Tracking
Rank Tracking
Revenue Management
User Management
Product Features
SEO
A/B Testing
Artificial Intelligence (AI)
Auditing
Competitor Analysis
Content Management
Dashboard
Google Analytics Integration
Keyword Research Tools
Keyword Tracking
Link Management
Localization
Mobile Search Tracking
Rank Tracking
Revenue Management
User Management