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Description
Mergado serves as a comprehensive product feed management solution tailored for online retailers, marketing professionals, and agencies. Its array of filters and rules enables users to adjust the data that transitions from their online shops to various comparison shopping platforms, marketplaces, and diverse advertising channels. Additionally, Mergado offers applications for bidding, image marketing, and data analytics, enhancing its functionality as a versatile marketing tool. Users can commence with a complimentary one-month trial that provides access to all features. Our goal is to assist online retailers in maximizing their presence on platforms like Google Shopping, Facebook, and other comparison engines. Each day, we meticulously optimize advertising strategies to elevate the store’s profitability while maintaining cost-efficiency. Mergado consolidates numerous useful tools that empower users to oversee and enhance their advertising efforts, eliminating the need for programming expertise. The development team behind Mergado operates out of Brno, and they benefit from a dedicated service team that offers technical support through various channels, ensuring users have the assistance they need whenever required. This combination of innovation and support positions Mergado as an indispensable ally for online businesses looking to thrive in the competitive digital landscape.
Description
Feedoptimise is a product feed management and optimization platform that helps online retailers and agencies create, enrich and distribute shopping feeds across any number of marketing channels.
Connect your store through Shopify, Magento, WooCommerce, Salesforce, a website crawl or any other source, then build optimized feeds for Google Shopping, Microsoft Shopping, Meta catalogs, TikTok, Amazon, eBay, affiliate networks, comparison shopping engines and more than 3500 channels worldwide. Choose from hundreds of predefined channel templates or build your own specification in any format, and deliver it through HTTPS, FTP, SFTP, API or other methods.
Improve the quality of your product data before it reaches each channel. Modify titles, descriptions, categories and attributes with rule-based tools or generative AI, map your products to each channel's taxonomy, add missing attributes, and filter out products that do not meet a channel's requirements. An item-centric reporting and business intelligence engine lets you monitor performance at the product level, apply dynamic labels and classifications, and feed those insights back into your optimization rules. You can also A/B test titles and attributes to find the copy that performs best.
Feedoptimise scales from small businesses to global enterprises managing millions of items across hundreds of feeds and multiple countries. Manage everything yourself through a modern visual interface, or let our team run your feeds day to day with monitoring, updates and ongoing support. The platform is compatible with any shopping cart, whether commercial, open source or custom built, and supports any shopping or affiliate channel.
Trusted by hundreds of retailers and agencies since 2011, with a 7 day free trial available.
API Access
Has API
No
API Access
Has API
Yes
Integrations
Facebook
Yes
Google Shopping
Yes
Magento
Yes
OpenCart
Yes
PrestaShop
Yes
WooCommerce
Yes
AdRoll
No
Amazon
No
Apple Pay
Yes
Awin
No
Integrations
Facebook
Yes
Google Shopping
Yes
Magento
Yes
OpenCart
Yes
PrestaShop
Yes
WooCommerce
Yes
AdRoll
Yes
Amazon
Yes
Apple Pay
No
Awin
Yes
Pricing Details
$14 per month
Free Trial
Yes
Free Version
No
Pricing Details
$59 per month
Transparent pay-per-use pricing that scales with your catalog: a fixed account retainer plus a per-tier charge for each source and feed. Plans start at $59 per month (up to 1000 items) and scale to millions, with the same full feature set on every tier. No contract, unlimited seats, and a fully featured 7-day free trial with no credit card required.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
No
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Mergado technologies
Founded
2012
Country
Czech Republic
Website
www.mergado.com
Vendor Details
Company Name
Feedoptimise
Founded
2011
Country
United Kingdom
Website
www.feedoptimise.com
Product Features
Multi-Channel eCommerce
Catalog Management
No
Channel Management
No
Data Synchronization
No
Email Marketing
No
Inventory Management
No
Marketplace Integration
No
Mobile Commerce
No
Order Management
No
Promotions Management
No
Returns Management
No
SEO Management
No
Shopping Cart
No
Social Commerce
No
Product Features
Catalog Management
Catalog Creation
No
Content Library
No
Content Management
Yes
Cross Selling Functionality
No
Custom Product Attributes
Yes
Customizable Catalogs
No
Desktop Publishing
No
Pricing Management
No
Product Comparison
Yes
Search
Yes
Multi-Channel eCommerce
Catalog Management
Yes
Channel Management
Yes
Data Synchronization
Yes
Email Marketing
No
Inventory Management
No
Marketplace Integration
Yes
Mobile Commerce
No
Order Management
No
Promotions Management
No
Returns Management
No
SEO Management
No
Shopping Cart
No
Social Commerce
Yes
Product Data Management
Bill of Material Management
No
Document Management
No
Formula Management
No
Product Analytics
Yes
Product Lifecycle Management
No
Testing Management
Yes
Version Control
Yes
