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Description

MerchantFlow serves as an analytics platform focused on profitability for brands using Shopify and WooCommerce. By integrating various financial components such as revenue, cost of goods sold (COGS), landed costs, fulfillment and third-party logistics (3PL) expenses, advertising expenditures, payment processing fees, and operational costs, it accurately reveals the genuine profit at the levels of store, order, and product. The real-time dashboard offers comprehensive reporting on profit and loss, blended return on ad spend (ROAS), advertising costs, product viability assessments, and cohort analyses. Moreover, MerchantFlow seamlessly connects with advertising platforms like Meta, Google, TikTok, and Snapchat, allowing for cohesive reporting on both e-commerce and marketing performance. This integration not only enhances visibility but also empowers brands to make informed decisions based on a holistic view of their financial health.

Description

E-commerce Profit and LTV Analytics. Keeping track of your profits and marketing effectiveness should be straightforward. Access the real-time insights necessary for making lucrative decisions. We have created a solution we wished existed for ourselves: automated data analysis that delivers precise profit calculations. Evaluate your net profit per order after accounting for all expenses, such as shipping, advertising costs, transaction fees, discounts, and refunds. Everything is consolidated in one platform—no spreadsheets required. Say goodbye to juggling multiple analytics tools while still being unaware of your daily profit figures. Receive daily profit notifications to stay informed about your business's financial health. We integrate store profit information with advertising data from all your marketing channels, enabling you to identify which campaigns yield the best profits and exhibit the highest LTV:CAC ratio after accounting for all relevant costs, including shipping, refunds, and cost of goods sold. This streamlined approach allows for a clearer understanding of your overall financial performance and empowers you to make informed decisions.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

No images available

Screenshots View All

Integrations

Shopify Yes 
WooCommerce Yes 
AliExpress No 
Amazon No 
Amazon Ads No 
BigCommerce No 
Facebook Ads No 
Fulfillment by Amazon (FBA) No 
Google Ads No 
Google Analytics No 
Meta Ads No 
Microsoft Advertising No 
Outbrain No 
ShipStation No 
Shipfusion No 
ShippingEasy No 
Shippo No 
Shipwire No 
Snapchat No 
eBay No 

Integrations

Shopify Yes 
WooCommerce Yes 
AliExpress Yes 
Amazon Yes 
Amazon Ads Yes 
BigCommerce Yes 
Facebook Ads Yes 
Fulfillment by Amazon (FBA) Yes 
Google Ads Yes 
Google Analytics Yes 
Meta Ads Yes 
Microsoft Advertising Yes 
Outbrain Yes 
ShipStation Yes 
Shipfusion Yes 
ShippingEasy Yes 
Shippo Yes 
Shipwire Yes 
Snapchat Yes 
eBay Yes 

Pricing Details

$49/month
Free Trial Yes 
Free Version No 

Pricing Details

$29 per month
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

MerchantFlow

Founded

2025

Country

Australia

Website

merchantflow.ai

Vendor Details

Company Name

OrderMetrics

Founded

2016

Country

United States

Website

ordermetrics.com

Product Features

Product Features

eCommerce

CRM Yes 
Catalog Management No 
Channel Management Yes 
Customer Accounts No 
Data Security Yes 
Email Marketing No 
Inventory Management Yes 
Kitting Yes 
Loyalty Program No 
Mobile Access Yes 
Multi-Store Management Yes 
Order Management Yes 
Product Configurator No 
Promotions Management No 
Returns Management No 
Reviews Management Yes 
SEO Management No 
Shopping Cart No 
Templates Yes 

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