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Description
Lumen merges advanced eye tracking technology with the largest attention panels available globally, alongside innovative advertising technology capabilities. By transforming your phone or computer's webcam into a sophisticated eye tracking sensor, Lumen efficiently gathers passive eye tracking data for media valuation and creative assessments at an impressive scale and speed. Their predictive models leverage cutting-edge machine learning techniques to assess attention to advertisements based on their visibility features. Recently, Lumen's groundbreaking methods in eye tracking garnered significant acclaim, being recognized as a favorite at a conference hosted by the esteemed Institute of Electrical and Electronics Engineers. As an attention technology firm, Lumen specializes in utilizing eye tracking to assist brands in measuring, acquiring, and enhancing the attention their marketing efforts receive, thereby maximizing their impact in the competitive advertising landscape. By integrating these technologies, Lumen not only improves ad effectiveness but also empowers brands to make data-driven decisions.
Description
The world's most popular tool for human behavior research. The iMotions software can be used for all types of lab research. iMotions can be used to perform any type of lab research, including behavioral science, usability testing, observation, and studying human factors. Complete stimuli presentation (images/videos, websites, apps, games, mobile/apps, VR). All types of sensors can be integrated and synchronized (eye tracking, Facial Expression Analysis. Electrophormal activity aka GSR. EEG, ECG. EMG. Access API to import/export data from other sources. Built-in survey tool to add questions to the data set. Live and post markers are available for behavioral coding and annotations. To visualize data, complete study editing and analysis with embedded R-scripting. Replay and recordings of scene and respondent. You can create a study design with a point-and-click.
API Access
Has API
API Access
Has API
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
$2,900 per year
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Lumen Research
Founded
2013
Country
United Kingdom
Website
lumen-research.com/our-technology-v2/
Vendor Details
Company Name
iMotions
Country
Denmark
Website
imotions.com/platform/
Product Features
Product Features
Emotion Recognition
Facial Emotions
Facial Expression Analysis
Machine Learning
Photo Emotions
Speech Emotions
Video Emotions
Written Text Emotions