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Description
Lumen merges advanced eye tracking technology with the largest attention panels available globally, alongside innovative advertising technology capabilities. By transforming your phone or computer's webcam into a sophisticated eye tracking sensor, Lumen efficiently gathers passive eye tracking data for media valuation and creative assessments at an impressive scale and speed. Their predictive models leverage cutting-edge machine learning techniques to assess attention to advertisements based on their visibility features. Recently, Lumen's groundbreaking methods in eye tracking garnered significant acclaim, being recognized as a favorite at a conference hosted by the esteemed Institute of Electrical and Electronics Engineers. As an attention technology firm, Lumen specializes in utilizing eye tracking to assist brands in measuring, acquiring, and enhancing the attention their marketing efforts receive, thereby maximizing their impact in the competitive advertising landscape. By integrating these technologies, Lumen not only improves ad effectiveness but also empowers brands to make data-driven decisions.
Description
SentiGaze provides advanced gaze tracking capabilities utilizing standard webcams, allowing for real-time eye movement tracking or the option to record sessions for future evaluation. Users can create heat maps from individual or grouped sessions, seamlessly overlaying this data onto websites, applications, images, or videos, complete with live preview features.
This gaze data can be harnessed to manage software and devices, facilitating pointer-based interfaces across a variety of applications. It also enables the development of accessibility solutions tailored for individuals who require alternative input methods outside the norm of traditional tools.
Notably, the technology operates without the need for specialized cameras or head stabilization gear, as proprietary algorithms effectively detect and monitor eye movement from webcam footage without any physical contact. A quick calibration process adjusts the system for any screen size and viewing distance, requiring users to focus on specific points on the screen prior to each session.
SentiGaze excels in both single-user tracking and collective analysis, making it an ideal choice for user experience research and the advancement of accessibility initiatives, thus enhancing the interaction between users and their digital environments.
API Access
Has API
API Access
Has API
Screenshots View All
No images available
Integrations
Business MLM Software
Momentum Telecom
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
€890
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Lumen Research
Founded
2013
Country
United Kingdom
Website
lumen-research.com/our-technology-v2/
Vendor Details
Company Name
Neurotechnology
Founded
1990
Country
Lithuania
Website
neurotechnology.com
