Compare Lofty vs. Spark

Lofty, formerly Chime, is a platform that combines a powerful AI-powered CRM with popular tools such as our Dynamic CMA, automated social media marketing, and a stunning IDX website. It's known for its ease-of-use. Our intuitive system is designed from the ground-up for real estate professionals who want to drive more leads and close them. No matter how long your agents have worked in the industry or their level in technical skills, they can easily use Lofty to generate results. Want an AI assistant who engages with leads 24/7, and learns from its interactions? We have that. Want a geo-farming tool that will help you find those hard-to locate seller leads in your neighborhood? We have that (it's already built-in). Want award-winning software that understands the way teams work and helps you stand out in the competition? We have all of that and more. Want to close MORE deals FASTER? Lofty is here!

Digital contracts seamlessly integrated with your CRM and marketing tools streamline your sales and marketing efforts through a single login, eliminating the hassle of juggling multiple platforms. Tailored specifically for the real estate sector, Spark empowers your team to manage the complete sales cycle, from inventory oversight to contract creation. Every developer has their own criteria for evaluating contacts, and team structures vary widely; thus, Spark allows for customization to fit your unique workflow without causing disruptions. No matter whether you deal in condos, townhomes, master-planned communities, single-family homes, or apartments, Spark offers the comprehensive platform necessary for selling, marketing, closing, and reporting on your full range of new development projects. Our commitment begins with understanding your goals, ensuring the platform is adapted to meet your team's preferences and the specific requirements of your region. The consultative process initiates with the development of an onboarding and training strategy that engages your entire team, fostering a collaborative environment for success. This personalized approach ensures that Spark not only meets your current needs but also evolves alongside your business as it grows.