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Description
Lickly is an innovative influencer marketing platform powered by AI, designed to assist brands and agencies in identifying suitable creators, forecasting campaign success, and overseeing influencer initiatives within a unified system.
In contrast to conventional influencer marketing tools that primarily focus on searching for creators, Lickly leverages audience intelligence to pinpoint influencers whose followers resonate with a brand's target demographic. This allows teams to create audience segments, find relevant influencers, assess audience quality, and analyze creator compatibility while predicting campaign outcomes ahead of execution.
The platform features an array of tools, including creator discovery, audience analytics, performance forecasting, brand safety monitoring, campaign management, workflow automation, contract oversight, deliverable tracking, comprehensive reporting, and competitive intelligence functionalities. By utilizing Lickly, marketing teams can minimize manual tasks, enhance creator selection processes, boost campaign efficiency, and achieve greater transparency regarding the return on investment from influencer marketing efforts. Overall, Lickly streamlines the entire influencer marketing process, making it more accessible and effective for brands.
Description
PlutoBa is an advanced platform that utilizes AI to evaluate influencers for direct-to-consumer brands and agencies. By simply entering a creator's handle from TikTok, Instagram, or YouTube, users receive a Partnership Score ranging from 0 to 100, which is based on seven key metrics: detection of fake followers, analysis of brand safety, quality of engagement, authenticity of comments, consistency of views, audience genuineness, and overall content quality. The platform's Deep Assessments leverage AI technology to scrutinize 100 posts and 300 comments, identifying potential risks before any financial commitments are made. Additionally, the rate benchmarking feature compares creator pricing against 536 verified data points across various tiers, platforms, niches, and audience demographics. The platform also offers a Creator CRM and tools for campaign management, including AI-generated outreach messages tailored from the creators' actual content. Subscriptions begin at $69 per month, and new users can take advantage of a complimentary 7-day trial without needing to provide credit card information. With its comprehensive tools and insights, PlutoBa enables brands to make informed decisions about their influencer partnerships.
API Access
Has API
API Access
Has API
Screenshots View All
No images available
Integrations
Instagram
TikTok
YouTube
Pricing Details
$1,999/month
Free Trial
Free Version
Pricing Details
$69/month
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Lickly
Founded
2019
Country
Canada
Website
www.lickly.com
Vendor Details
Company Name
PlutoBa
Founded
2025
Country
United Kingdom
Website
plutoba.com
Product Features
Influencer Marketing
CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring