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Average Ratings 0 Ratings

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ease
features
design
support

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Description

Utilize a comprehensive technology stack designed to oversee the delivery of tailored advertisements, track attribution, and analyze performance across various media and eCommerce platforms. Enhance media effectiveness and return on investment (ROI) by ensuring that the appropriate message reaches the intended audience at the optimal moment, while fully understanding each customer's intentions throughout their purchasing journey. Leverage cross-channel analytics and sales attribution through secure data environments. Gather and handle real-time consumer engagement data with proper consent, allowing for personalized messaging across multiple channels to cater to the unique preferences of individual customers. Foster collaboration across the organization to facilitate smooth implementation from global strategies to local execution. Additionally, pinpoint consumers currently in the market and utilize algorithms to match them with the most relevant products, offers, pricing strategies, and content tailored to their needs. This integrated approach not only streamlines marketing efforts but also maximizes engagement and conversion rates.

Description

Lotame is a technology company that makes data smarter, faster, and easier to use for digital marketers. Our end-to-end data collaboration platform Spherical empowers thousands of marketers, agencies, and media owners to onboard, access, analyze, and activate the data they need to understand and engage consumers. Our proven commitment to industry interoperability, connectivity, and privacy help drive successful business outcomes for companies on their terms. Who uses Lotame? Marketers and media owners, serving global clients in North America, Latin America, Europe, Middle East, Africa, and Asia Pacific.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

AT Internet
Acxiom InfoBase
Acxiom Real Identity
Advangelists
BDEX
Bidtellect
BlueConic
BlueVenn
Celtra
ChannelMix
Cross Pixel
DV Publisher Suite
Datastream Group
Eyeota
FreeWheel Beeswax
Gravy Analytics
Lytics
ShareThis
SiteSpect
Windfall

Integrations

AT Internet
Acxiom InfoBase
Acxiom Real Identity
Advangelists
BDEX
Bidtellect
BlueConic
BlueVenn
Celtra
ChannelMix
Cross Pixel
DV Publisher Suite
Datastream Group
Eyeota
FreeWheel Beeswax
Gravy Analytics
Lytics
ShareThis
SiteSpect
Windfall

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Jivox

Founded

2007

Country

United States

Website

jivox.com

Vendor Details

Company Name

Lotame Solutions

Founded

2006

Country

United States

Website

www.lotame.com

Product Features

eCommerce Personalization

A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights

Product Features

Data Management

Customer Data
Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Information Governance
Master Data Management
Match & Merge

Data Management Platforms (DMP)

Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization

Alternatives

Alternatives

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