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Description
We love tech. Like, really love tech (our CEO and Founder is a tech expert with over 20 years’ experience). That’s why our iGaming platform is unforgivingly good. We built it because nothing like it existed and our curiosity – and stubbornness – told us we could.
Platforms for online casino and casino solutions have been relying too heavily on physical infrastructures that take time, personnel and money just to keep up to speed, let alone upgrade – too open to the risk of downtime and that can’t scale intelligently. And it’s not good enough, as Alex believed in 2021 when he formed InPlaySoft and started to build a new codebase from scratch – a code that wouldn’t expect operators to compromise anymore – a code that would result in a cloud-first platform, one that predicts usage demands and automatically scales to cope with even the craziest of peaks – and one that has yet to experience any downtime. Zero.
InPlaySoft then is an innovator in its field, an iGaming software provider that creates, delivers and maintains scalable, stable and fast-to-market iGaming platform technology for casino and sportsbook solutions that work for operators who demand not just success but persistent growth. That’s what we’re all about, helping our partners to grow beyond their wildest expectations – whether you’re looking for turnkey iGaming software or a white label gaming platform.
Description
The iGaming Audience Platform combines a Data Management Platform (DMP), Demand-Side Platform (DSP), and an Ad Server to create a comprehensive environment for media buyers to effectively plan, acquire, and monitor advertising in real-time. Leveraging extensive data and advanced machine learning algorithms, we enable the instantaneous transfer of information to the DSP, ensuring precise targeting and successful campaign management. With Delta Big Data enhancing the reporting functions of our Ad Server, clients can now confirm that their campaigns have successfully reached intended demographic segments for the first time. The Delta Projects Audience Station (DMP) empowers users to pinpoint and manage their target audiences accurately. By effectively identifying and segmenting these groups, advertisers can significantly enhance the impact of their campaigns. The Audience Station provides insights into optimal targeting strategies and timing, allowing marketers to analyze the behavior of iGaming customers, observe spending patterns, gauge purchase intentions, assess product appeal, evaluate audience performance, and much more. This robust platform ultimately supports a more informed and effective advertising approach.
API Access
Has API
API Access
Has API
Integrations
Income Access
Sportradar
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
InPlaySoft
Founded
2021
Country
United Kingdom
Website
inplaysoft.com
Vendor Details
Company Name
Delta Projects
Founded
2002
Country
Sweden
Website
igamingaudience.com/full-stack-platform/
Product Features
Product Features
Ad Server
A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving
Data Management Platforms (DMP)
Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization
