Compare Google Ads Data Hub vs. Google Cloud Analytics Hub

BigQuery is a serverless, multicloud data warehouse that makes working with all types of data effortless, allowing you to focus on extracting valuable business insights quickly. As a central component of Google’s data cloud, it streamlines data integration, enables cost-effective and secure scaling of analytics, and offers built-in business intelligence for sharing detailed data insights. With a simple SQL interface, it also supports training and deploying machine learning models, helping to foster data-driven decision-making across your organization. Its robust performance ensures that businesses can handle increasing data volumes with minimal effort, scaling to meet the needs of growing enterprises. Gemini within BigQuery brings AI-powered tools that enhance collaboration and productivity, such as code recommendations, visual data preparation, and intelligent suggestions aimed at improving efficiency and lowering costs. The platform offers an all-in-one environment with SQL, a notebook, and a natural language-based canvas interface, catering to data professionals of all skill levels. This cohesive workspace simplifies the entire analytics journey, enabling teams to work faster and more efficiently.

Fully managed ML tools allow you to build, deploy and scale machine-learning (ML) models quickly, for any use case. Vertex AI Workbench is natively integrated with BigQuery Dataproc and Spark. You can use BigQuery to create and execute machine-learning models in BigQuery by using standard SQL queries and spreadsheets or you can export datasets directly from BigQuery into Vertex AI Workbench to run your models there. Vertex Data Labeling can be used to create highly accurate labels for data collection. Vertex AI Agent Builder empowers developers to design and deploy advanced generative AI applications for enterprise use. It supports both no-code and code-driven development, enabling users to create AI agents through natural language prompts or by integrating with frameworks like LangChain and LlamaIndex.

Google Cloud is an online service that lets you create everything from simple websites to complex apps for businesses of any size. Customers who are new to the system will receive $300 in credits for testing, deploying, and running workloads. Customers can use up to 25+ products free of charge. Use Google's core data analytics and machine learning. All enterprises can use it. It is secure and fully featured. Use big data to build better products and find answers faster. You can grow from prototypes to production and even to planet-scale without worrying about reliability, capacity or performance. Virtual machines with proven performance/price advantages, to a fully-managed app development platform. High performance, scalable, resilient object storage and databases. Google's private fibre network offers the latest software-defined networking solutions. Fully managed data warehousing and data exploration, Hadoop/Spark and messaging.

Admiral, an Inc 5000 company, helps online news and media publishers grow visitor relationships and revenue. Admiral’s Visitor Relationship Management (VRM) platform combines marketing automation, AI, personalization, and an engagement layer to deliver the right offer, at the right time, at every visitor touchpoint. Admiral is 100% performance-based, so publishers have guaranteed net revenue gain. Admiral VRM delivers: -Increased revenue via the industry's best adblock recovery tool. -Offer and grow paid subscriptions and donation campaigns -Authenticate users via managed registration wall, user accounts, and first-party data sets, -Grow email newsletter signups, social media follows, and app downloads, -Admiral is a GDPR and CCPA compliant Consent Management Platform (CMP). Admiral’s platform offers analytics dashboards, journey builders, and visitor segmentation/ targeting. Admiral offers a free tag for any publishers to add to their site, it only take 5 minutes. Publishers have immediate access to analytics to view revenue potential. Modules can be easily turned on with no code; implementation is dev-light and quick. Admiral’s dedicated Customer Love account managers help publishers reach visitor revenue objectives

Semrush, a SaaS platform for online visibility management and marketing content, ensures that businesses get measurable results through online marketing. Our software helps businesses of all sizes to optimize their visibility on key channels and create engaging user-generated content. Our data helps users discover great growth opportunities. Workflow and tracking solutions allow them to run experiments continuously, and measure results more accurately. Discover the marketing strategies and tactics of your competitors. Analyze the traffic on any website. Unveil competitor promotion strategies. Get ideas to increase your market share. Discover keyword & backlink gap. Find out how to reach more customers for less money. Find the best keywords to use in every PPC campaign. Monitor the landing pages and ad copy of your competitors. Optimize your advertising spend (at the local level). Analyze Google Shopping campaigns.

Your first-party data can be used to unlock its full potential. D&B Connect is a self-service, customizable master data management solution that can scale. D&B Connect's family of products can help you eliminate data silos and bring all your data together. Our database contains hundreds of millions records that can be used to enrich, cleanse, and benchmark your data. This creates a single, interconnected source of truth that empowers teams to make better business decisions. With data you can trust, you can drive growth and lower risk. Your sales and marketing teams will be able to align territories with a complete view of account relationships if they have a solid data foundation. Reduce internal conflict and confusion caused by incomplete or poor data. Segmentation and targeting should be strengthened. Personalization and quality of marketing-sourced leads can be improved. Increase accuracy in reporting and ROI analysis.

MongoDB Atlas stands out as the leading cloud database service available, offering unparalleled data distribution and seamless mobility across all major platforms, including AWS, Azure, and Google Cloud. Its built-in automation tools enhance resource management and workload optimization, making it the go-to choice for modern application deployment. As a fully managed service, it ensures best-in-class automation and adheres to established practices that support high availability, scalability, and compliance with stringent data security and privacy regulations. Furthermore, MongoDB Atlas provides robust security controls tailored for your data needs, allowing for the integration of enterprise-grade features that align with existing security protocols and compliance measures. With preconfigured elements for authentication, authorization, and encryption, you can rest assured that your data remains secure and protected at all times. Ultimately, MongoDB Atlas not only simplifies deployment and scaling in the cloud but also fortifies your data with comprehensive security features that adapt to evolving requirements.

DbVisualizer is one of the world’s most popular database clients. Developers, analysts, and DBAs use it to advance their SQL experience with modern tools to visualize and manage their databases, schemas, objects, and table data and to auto-generate, write and optimize queries. It has extended support for 30+ of the major databases and has basic-level support for all databases that can be accessed with a JDBC driver. DbVisualizer runs on all major OSes. Free and Pro versions are available.

Hopted is a cloud-based data automation platform built for Amazon sellers. It connects Google Sheets directly to Amazon Seller Central and other key business tools, streamlining the way sellers manage reports, profitability, and operations — all without the hassle of CSV files. With Hopted, you can pull live data from Amazon — including FBA, AWD, and Ads — directly into your spreadsheets. Instantly access real-time sales, fees, inventory levels, and performance metrics. This gives you a single, reliable source of truth to track margins, uncover hidden costs, and identify your most profitable products. What sets Hopted apart is its 2-way sync: not only can you extract data, but you can also send updates back to Amazon. Update pricing, inventory, and listing details — directly from Google Sheets — without switching tabs or logging into Seller Central. Ideal for Amazon sellers, agencies, and ops teams managing multiple accounts, Hopted eliminates the need for repetitive manual work. No more downloading and formatting CSVs. Just live, accurate data — always where you need it. Whether you’re scaling your private label brand or managing clients, Hopted empowers you to save hours daily, reduce errors, and make smarter, faster decisions. Customizable workflows and spreadsheet-native flexibility give you full control, even if you’re not a technical user. Ditch the copy-paste chaos. With Hopted, Amazon Seller Central finally works the way you do — in real-time, in Google Sheets.

Extole is a tool that retailers, financial services companies, and consumer brands use to turn customers into advocates. Extole's enterprise platform and team consist of experts who create advocacy, referral, and engagement programs that allow brands to harness the power and sharing of customers to increase their bottom line. Extole allows marketers to engage thousands of customers, increase brand loyalty, and scale word-of mouth to acquire new customers.