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Description
FraudScore is an anti-fraud solution that was developed by a team made up of data scientists, digital marketers, and experts in ad fraud. FraudScore has been trusted by industry leaders since 2016. It works with both desktop and mobile traffic, providing protection against all forms of ad fraud.
FraudScore uses a "fraud score" system to determine whether a decision is made. Every install, conversion, traffic source, offer, and other information is assigned a fraud score. This gives an evaluation of the likelihood and severity of fraud and a detailed explanation of fraud patterns. This unique approach allows clients to build strong fraud cases, explain their position for each incident, and also allows for negotiation.
FraudScore is a full-stack platform that detects ad fraud at every stage of the ad funnel, from prebid requests, impressions, clicks analysis to installs and conversions scoring.
Description
VeraViews is an innovative advertising ecosystem that utilizes blockchain technology, centered on its unique Proof of View (PoV) system for identifying ad fraud. By implementing AI and machine learning for automated fraud detection, it effectively identifies invalid impressions and non-human traffic as they occur, utilizing predictive analytics and anomaly detection to safeguard advertising campaigns. The system ensures that all ad impressions are recorded on a secure distributed ledger, which provides an immutable, auditable trail that offers transparent and reliable campaign information for both advertisers and publishers. Furthermore, VeraViews is designed to seamlessly integrate with leading video platforms such as Brightcove and includes a comprehensive advertising solution, featuring a Supply-Side Platform (SSP) and ad exchange. Recently introduced in the UAE under the NextGen FDI initiative, this platform allows brands to connect with entirely verified human audiences through real-time bidding, ensuring the integrity and effectiveness of their advertising efforts while fostering trust in the digital advertising ecosystem. As a result, VeraViews not only enhances campaign performance but also promotes accountability in advertising practices.
API Access
Has API
API Access
Has API
Integrations
FlashClick
Pricing Details
$290 per month
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
FraudScore
Founded
2016
Country
Spain
Website
www.fraudscore.ai
Vendor Details
Company Name
VeraViews
Founded
2017
Country
United Arab Emirates
Website
www.veraviews.com
Product Features
Click Fraud
Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking
Fraud Detection
Access Security Management
Check Fraud Monitoring
Custom Fraud Parameters
For Banking
For Crypto
For Insurance Industry
For eCommerce
Internal Fraud Monitoring
Investigator Notes
Pattern Recognition
Transaction Approval
Product Features
Click Fraud
Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking