Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
By employing both mobile (real world) and static (screen based) eye tracking methods, we deliver precise and comprehensive insights into customer interactions with products, revealing their focus areas and levels of cognitive engagement, which leads to actionable recommendations. While traditional research methodologies often depend on self-reported data that may only highlight what individuals believe they observed, eye tracking offers a reliable means to uncover what genuinely captures their attention. This technology enables a clearer understanding of visual engagement as opposed to relying on subjective accounts of viewing experiences. Static eye tracking, sometimes referred to as fixed eye tracking, is a system designed to trace a respondent's eye movements while they are positioned in front of a computer screen or a life-sized projected image, providing valuable data on visual attention patterns. Ultimately, this approach allows businesses to tailor their products and marketing strategies based on real behaviors rather than assumed perceptions.
Description
PyGaze presents a more intuitive platform compared to existing options for designing complex experiments and software. It simplifies the entire process, from presenting stimuli to managing eye-tracker interactions, all through its user-friendly scripting language. While it is possible to achieve similar outcomes by utilizing the various brilliant dependencies individually, doing so would demand advanced programming expertise and require significantly more time and effort than using PyGaze. Additionally, PyGaze offers unique features, such as a specialized saccade detection algorithm crafted for real-time analysis, which enhances its utility in experimental settings. This added functionality ensures that users can focus more on their research rather than getting bogged down by technical complexities.
API Access
Has API
No
API Access
Has API
No
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
No
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
Yes
Mac
No
Linux
Yes
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Eyetracker
Country
United Kingdom
Website
eyetracker.co.uk
Vendor Details
Company Name
PyGaze
Country
United Kingdom
Website
www.pygaze.org