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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

Decision Analyst provides complimentary software tools for marketing researchers, including STATS™ 2.0 and ChoiceModelR™. The company has been acknowledged as the top Research Agency in the U.S. by Corporate Buyers, achieving first place in categories such as Overall Satisfaction, Data Quality, Analytical Skills, and On-Time Delivery. Effectively segmenting a market involves not only recognizing the differences between segments but also knowing how to utilize that information practically. Predicting audience reactions to advertisements is inherently uncertain; without thorough research, it becomes merely speculation. CopyTest® is designed to eliminate the uncertainty surrounding advertising effectiveness. By integrating qualitative insights with quantitative analysis, Decision Analyst empowers businesses to refine and enhance their marketing strategies. Additionally, the often-overlooked aspect of distribution plays a crucial role in formulating successful strategies, highlighting its significance in achieving overall marketing success. Understanding the complete marketing framework can lead to more informed decision-making and improved outcomes.

Description

Decision Explorer® serves as an effective solution for addressing "soft" issues, which involve the qualitative aspects of intricate or uncertain scenarios. It empowers users to meticulously record their thoughts and ideas, delve into them, and acquire fresh insights and understanding. Consequently, this leads to a renewed outlook, enhanced productivity, unleashed creativity, and improved focus. Developed by scholars from the universities of Bath and Strathclyde and currently maintained by Banxia Software in partnership with prominent organizations, this cutting-edge tool boasts a vast array of international users. When faced with the challenge of comprehending complex issues, Decision Explorer® enables the creation of an extensive ‘qualitative’ model. By constructing a ‘map’ that can be thoroughly examined and analyzed, users can effectively strategize, make informed decisions, and tackle business challenges. As a fully-equipped cognitive mapping tool, it offers numerous analytical features that further enhance its utility. Additionally, its ability to facilitate collaborative discussions makes it even more valuable in diverse professional settings.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$137.57 one-time payment
Free Trial No 
Free Version No 

Deployment

Web-Based No 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows Yes 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based No 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows Yes 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Decision Analyst

Country

United States

Website

www.decisionanalyst.com

Vendor Details

Company Name

Banxia Software

Country

United Kingdom

Website

banxia.com/dexplore/

Product Features

Statistical Analysis

Analytics Yes 
Association Discovery Yes 
Compliance Tracking Yes 
File Management No 
File Storage Yes 
Forecasting No 
Multivariate Analysis No 
Regression Analysis Yes 
Statistical Process Control No 
Statistical Simulation Yes 
Survival Analysis No 
Time Series No 
Visualization No 

Product Features

Decision Support

Application Development No 
Budgeting & Forecasting No 
Data Analysis No 
Decision Tree Analysis No 
Monte Carlo Simulation No 
Performance Metrics No 
Rules-Based Workflow No 
Sensitivity Analysis No 
Thematic Mapping No 
Version Control No 

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