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Description
Creally streamlines the entire influencer marketing process, from discovering creators to finalizing agreements.
Employing a theme-based search method, the platform identifies creators based on the actual topics of their content rather than relying solely on keyword matches, which enhances relevance and increases response rates. It features a personalized Creally Score that evaluates creators based on contextual fit, authenticity, and brand safety, while learning from previous collaborations to enhance future suggestions. Additionally, the Performance Score benchmarking assesses creators against their peers in the same niche, utilizing metrics such as view-to-follower ratios and consistency in posting.
An AI Agent automates outreach, audience verification, and negotiation processes, allowing teams to expand their partnerships significantly without the need for additional staff. The filtering options are diverse, encompassing geography, language, gender, and estimated age group, ensuring a precise match for brand needs. Furthermore, the platform includes negative keyword filtering to eliminate creators linked to sensitive issues, thereby prioritizing brand safety and integrity. This comprehensive automation not only saves time but also enhances the effectiveness of influencer marketing campaigns.
Description
Sprout Social’s Influencer Marketing solution empowers brands to maximize their marketing impact by finding and partnering with the right creators through AI-driven, topic-focused search capabilities. By simulating the way consumers discover content on social platforms, it helps marketers locate authentic influencers whose audiences closely match their target demographics. The platform ensures brand safety by allowing users to customize parameters and vet creators based on past content and partnership performance. Users can manage the entire campaign lifecycle—from outreach and contracting to content approvals—within a single, customizable interface. Sprout Social’s advanced analytics tools track ROI by measuring both paid and organic influencer content, enabling data-driven optimization. The platform also offers competitive analysis, trend reports, and industry insights to help marketers stay ahead. With 1:1 expert support and integration with social media management, it provides a seamless marketing experience. Leading brands rely on Sprout Social to drive authentic customer connections and measurable growth.
API Access
Has API
No
API Access
Has API
No
Integrations
Filigran
No
Sprout Social
No
Pricing Details
Contact us
Free Trial
Yes
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Creally
Founded
2025
Country
United States
Website
creally.io
Vendor Details
Company Name
Sprout Social
Founded
2010
Country
United States
Website
sproutsocial.com/influencer-marketing/
Product Features
Influencer Marketing
CRM
Yes
Campaign Management
Yes
Faceted Search / Filtering
Yes
Influencer Discovery
Yes
Payment Tracking
No
ROI Tracking
Yes
Social Media Monitoring
No
Product Features
Influencer Marketing
CRM
No
Campaign Management
No
Faceted Search / Filtering
No
Influencer Discovery
No
Payment Tracking
No
ROI Tracking
No
Social Media Monitoring
No