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Description

Creally streamlines the entire influencer marketing process, from discovering creators to finalizing agreements. Employing a theme-based search method, the platform identifies creators based on the actual topics of their content rather than relying solely on keyword matches, which enhances relevance and increases response rates. It features a personalized Creally Score that evaluates creators based on contextual fit, authenticity, and brand safety, while learning from previous collaborations to enhance future suggestions. Additionally, the Performance Score benchmarking assesses creators against their peers in the same niche, utilizing metrics such as view-to-follower ratios and consistency in posting. An AI Agent automates outreach, audience verification, and negotiation processes, allowing teams to expand their partnerships significantly without the need for additional staff. The filtering options are diverse, encompassing geography, language, gender, and estimated age group, ensuring a precise match for brand needs. Furthermore, the platform includes negative keyword filtering to eliminate creators linked to sensitive issues, thereby prioritizing brand safety and integrity. This comprehensive automation not only saves time but also enhances the effectiveness of influencer marketing campaigns.

Description

Octohog is an innovative AI-driven tool designed for user-generated content (UGC) marketing, specifically tailored for direct-to-consumer (DTC) and e-commerce brands that seek to connect with UGC creators independently of traditional agencies. By simply stating your product or mentioning a competing brand, Octohog efficiently navigates a vast marketplace of over 177,000 creators on TikTok and Instagram, evaluates their content, analyzes their performance history, and presents a curated list of potential collaborators, complete with detailed justifications for each selection. Once you give the green light, the AI agent takes over, managing outreach to influencers and coordinating bookings seamlessly. In addition to its UGC creator functionalities, Octohog serves as a powerful competitor analysis tool, offering daily social listening capabilities that provide insights on the UGC creators utilized by your identified rivals and the effective strategies they are employing. The platform also tracks campaign performance meticulously, logging each post and maintaining a comprehensive payment system to track compensation owed to creators. Furthermore, the Video Blueprints feature deconstructs successful short videos, providing insights into timing, pacing, and on-screen text for optimal engagement. Users can also engage with Otto, the integrated chat assistant, who is ready to answer inquiries about competitor activities and your marketing campaigns using your existing data. Additionally, Octohog provides free tools for TikTok and Instagram that are available for users to explore, making it an accessible resource for any brand looking to enhance its UGC marketing strategy.

API Access

Has API

API Access

Has API

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Integrations

No details available.

Integrations

No details available.

Pricing Details

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Free Trial
Free Version

Pricing Details

$249 per month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Creally

Founded

2025

Country

United States

Website

creally.io

Vendor Details

Company Name

Octohog

Founded

2026

Country

United States

Website

www.octohog.com

Product Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

Alternatives

Alternatives

No Alternatives