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Description
Creally streamlines the entire influencer marketing process, from discovering creators to finalizing agreements.
Employing a theme-based search method, the platform identifies creators based on the actual topics of their content rather than relying solely on keyword matches, which enhances relevance and increases response rates. It features a personalized Creally Score that evaluates creators based on contextual fit, authenticity, and brand safety, while learning from previous collaborations to enhance future suggestions. Additionally, the Performance Score benchmarking assesses creators against their peers in the same niche, utilizing metrics such as view-to-follower ratios and consistency in posting.
An AI Agent automates outreach, audience verification, and negotiation processes, allowing teams to expand their partnerships significantly without the need for additional staff. The filtering options are diverse, encompassing geography, language, gender, and estimated age group, ensuring a precise match for brand needs. Furthermore, the platform includes negative keyword filtering to eliminate creators linked to sensitive issues, thereby prioritizing brand safety and integrity. This comprehensive automation not only saves time but also enhances the effectiveness of influencer marketing campaigns.
Description
Octohog is an innovative AI-driven tool designed for user-generated content (UGC) marketing, specifically tailored for direct-to-consumer (DTC) and e-commerce brands that seek to connect with UGC creators independently of traditional agencies. By simply stating your product or mentioning a competing brand, Octohog efficiently navigates a vast marketplace of over 177,000 creators on TikTok and Instagram, evaluates their content, analyzes their performance history, and presents a curated list of potential collaborators, complete with detailed justifications for each selection. Once you give the green light, the AI agent takes over, managing outreach to influencers and coordinating bookings seamlessly.
In addition to its UGC creator functionalities, Octohog serves as a powerful competitor analysis tool, offering daily social listening capabilities that provide insights on the UGC creators utilized by your identified rivals and the effective strategies they are employing. The platform also tracks campaign performance meticulously, logging each post and maintaining a comprehensive payment system to track compensation owed to creators. Furthermore, the Video Blueprints feature deconstructs successful short videos, providing insights into timing, pacing, and on-screen text for optimal engagement.
Users can also engage with Otto, the integrated chat assistant, who is ready to answer inquiries about competitor activities and your marketing campaigns using your existing data. Additionally, Octohog provides free tools for TikTok and Instagram that are available for users to explore, making it an accessible resource for any brand looking to enhance its UGC marketing strategy.
API Access
Has API
API Access
Has API
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Integrations
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Integrations
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Pricing Details
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Free Trial
Free Version
Pricing Details
$249 per month
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Creally
Founded
2025
Country
United States
Website
creally.io
Vendor Details
Company Name
Octohog
Founded
2026
Country
United States
Website
www.octohog.com
Product Features
Influencer Marketing
CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring
Product Features
Alternatives
Alternatives
No Alternatives