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Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

Cost Center serves as a comprehensive business intelligence automation and analytics platform tailored for mobile game and app developers, allowing them to streamline, evaluate, enhance, and automate user acquisition (UA) and growth strategies at scale by consolidating performance metrics from various sources, such as advertisements, attribution, mediation, and analytics, into one user-friendly dashboard. This platform facilitates cross-channel UA insights to analyze and compare different campaigns effectively, incorporates bid automation to fine-tune spending in accordance with return on ad spend (ROAS) and key performance indicators (KPI), and enables mobile attribution tracking to monitor user journeys from the point of installation to revenue generation. In addition, it offers tools for managing creative ad assets, conducting game and subscription analytics, deriving insights from big data, and utilizing lifetime value (LTV) and ROAS prediction models to estimate profitability based on historical trends. By integrating with major advertising networks and measurement platforms, it eradicates the need for tedious manual data gathering and repetitive tasks, while also fostering real-time collaboration among user acquisition, product, and creative teams. Furthermore, the platform delivers actionable insights and alerts that assist in optimizing campaigns, enhancing player engagement, and refining game design, ultimately contributing to the overall success of mobile gaming ventures.

Description

ironSource Luna is the world’s first cross-channel app marketing platform with built-in automated creative production. Luna’s core products enable app marketing teams of all sizes and categories to produce insight-driven interactive creatives at scale, deploy them across major marketing channels, and optimize their performance with comprehensive analytics and automation - all in one place. Luna combines the capabilities of Luna Labs and Bidalgo, both acquired by ironSource in 2021.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Cost Center

Founded

2020

Country

Australia

Website

www.costcenter.net

Vendor Details

Company Name

ironSource Luna

Founded

2010

Country

Israel

Website

luna.is.com

Product Features

Product Features

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

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Alternatives

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