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ease
features
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support

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Description

At Priceonomics, we take pride in our premier tool, the Content Tracker, designed to evaluate the impact of our content marketing efforts, and from today, it's available for your use as well. Each time we publish an article, we meticulously track its performance to see if it garners media coverage, generates conversions, drives traffic, or encourages social sharing. Our entire business hinges on this blog, and Tracker is our method of assessing the success of every article we produce. Acting as a performance scoreboard, it motivates us to produce our very best content while also sharing exciting achievements in Slack, allowing us to celebrate together. Witnessing the positive outcomes makes the process of creating outstanding content truly addictive. Additionally, we leverage Tracker for A/B testing our headlines, enticing you to engage with our articles. The tool also keeps us informed via Slack or email whenever an article is mentioned or reaches a significant milestone. Recently, several other organizations, including Reddit, Thumbtack, and Segment, have begun utilizing Tracker to evaluate their own content marketing effectiveness, showcasing its growing popularity and versatility in the industry. Now, with its expanded reach, more companies can benefit from the insights and motivation that Tracker provides.

Description

To cultivate a dedicated and interactive audience that enhances both organic traffic and content monetization, start by generating reports on the top-performing articles from the previous quarter and select a target audience segment. Ensure that your analysis is based on complete data, as sampling can compromise the accuracy of your SEO traffic insights. Next, pinpoint the articles that exhibit the lowest recirculation rates among your highest-ranking search results. Utilize readability funnels to strategically position your content recommendation blocks just before the point where most readers tend to drop off. Consider experimenting with different types of recommended content or crafting a follow-up piece to further enhance recirculation rates. Monitor the performance of these articles after implementing the changes to gauge their effectiveness. By applying these successful strategies to additional content, you can further deepen session engagement, lower bounce rates, and increase the frequency of visits. Concentrate on understanding reader behavior to effectively reduce bounce rates and extend dwell times. With access to unlimited historical data, you can continually enrich your site's content recommendations with the most captivating articles available, ensuring a cycle of engagement and growth. This ongoing analysis will provide insights that can inform future content strategies, creating a virtuous cycle of improvement.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

$49 per month
Free Trial
Free Version

Pricing Details

$370 per month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Priceonomics

Country

United States

Website

priceonomics.com/content-tracker-by-priceonomics/

Vendor Details

Company Name

IO Technologies

Founded

2015

Country

Ukraine

Website

iotechnologies.com

Product Features

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management

Product Features

Dashboard

Annotations
Data Source Integrations
Functions / Calculations
Interactive
KPIs
OLAP
Private Dashboards
Public Dashboards
Scorecards
Themes
Visual Analytics
Widgets

Alternatives

Alternatives

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