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features
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Description

ClickTrail is an open-source attribution plugin for WordPress that operates under the GPL-2.0 license. It effectively preserves first-touch and last-touch campaign contexts throughout user interactions, including page visits, cached pages, dynamic forms, WooCommerce transactions, and authorized cross-domain activities. The plugin gathers important data such as UTMs, referrers, and significant ad click identifiers and integrates this information with various form submissions from Contact Form 7, Fluent Forms, Gravity Forms, WPForms, Elementor Forms (Pro), and Ninja Forms. Additionally, ClickTrail facilitates attribution for WooCommerce orders and purchase events, captures browser dataLayer events, and includes features for consent management, diagnostics, retry mechanisms, queue visibility, and an optional delivery pipeline. Notably, ClickTrail refrains from injecting advertising pixels, allowing site administrators to maintain control over their GTM tags and configurations. This ensures that site owners can tailor their tracking setup according to their specific needs while maintaining user privacy.

Description

Lead Recorder is a website lead attribution tool built to help businesses see the exact source behind every form submission, phone call, and booked appointment. Instead of showing abstract analytics metrics, the platform presents each lead in a simple live feed with plain-English details about where the person came from and what they did before converting. Users can see whether a lead came from Google Ads, organic search, Facebook Ads, direct traffic, referrals, or another source. Lead Recorder also captures the search term when available, the landing page, every page visited, time spent on each page, device information, and the final conversion action. The tool is installed with one script tag and works across WordPress, Webflow, Squarespace, Wix, Shopify, Calendly, and custom websites. It does not use cookies, which helps simplify setup and avoids the need for extra consent banners in many cases. Agencies can use Lead Recorder to prove campaign ROI to clients without relying on GA4 screenshots or complicated reporting dashboards. Business owners can use it to understand whether their ad spend, SEO, and website traffic are turning into real leads. With free and paid plans, Lead Recorder gives teams a practical way to connect marketing activity with actual customer inquiries.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

No images available

Screenshots View All

No images available

Integrations

WooCommerce Yes 
WordPress Yes 

Integrations

WooCommerce No 
WordPress No 

Pricing Details

Free
Free Trial No 
Free Version Yes 

Pricing Details

$19/month
Free Trial Yes 
Free Version Yes 

Deployment

Web-Based No 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Vizuh OÜ

Website

www.funnelsheet.com/clicktrail

Vendor Details

Company Name

Lead Recorder

Founded

2026

Country

Australia

Website

www.leadrecorder.com

Product Features

Marketing Attribution

Attribution Modeling No 
Audience Segmentation No 
Conversion Tracking No 
Cross-Channel Attribution No 
Customer Journey Mapping No 
Multi-Touch Attribution No 
Predictive Analytics No 
ROI Tracking No 

Product Features

Marketing Attribution

Attribution Modeling No 
Audience Segmentation No 
Conversion Tracking No 
Cross-Channel Attribution No 
Customer Journey Mapping No 
Multi-Touch Attribution No 
Predictive Analytics No 
ROI Tracking No 

Alternatives

Alternatives

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