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Average Ratings 0 Ratings
Description
Monitor Expenditures, Educate Buyers, Expand Your Team, and Maintain Complete Oversight. Each media buyer stands to gain an average of four hours daily by managing and refining their campaigns more efficiently. Understand who is allocating funds, the specific platforms where the money is going, the timing of these expenditures, and the target demographics being focused on. Effortlessly train novice media buyers or bring seasoned professionals on board with reduced risk. Within the BuyerTool interface, you can pause and initiate ads, as well as adjust budgets up or down seamlessly. Get a comprehensive view of total spending across your organization. If you manage multiple ad accounts for a single client, BuyerTool will consolidate all relevant data under that client. Transform your media buying team into a formidable competitive force for each buyer by aggregating all clients and ad accounts under their purview. Utilize the trend comparison tool to evaluate customized time periods, aiding in decision-making while optimizing performance. You no longer have to rely on the Facebook UI for making necessary ad adjustments, as everything can be done efficiently from one central platform. This streamlining enhances productivity and fosters a more strategic approach to media buying.
Description
Proximic, a branch of Comscore, specializes in delivering programmatic targeting solutions tailored for advertisers, agencies, and publishers. Focused on the modern advertising environment, Proximic emphasizes privacy-centric targeting methods. Its sophisticated contextual intelligence enables media buyers to effectively connect with their desired audiences without depending on user identifiers, thus improving both the scale and accuracy of targeting efforts. For media sellers, Proximic offers tools for inventory curation that enhance audience monetization and attract a broader range of buyers. The platform is designed for seamless integration with various programmatic platforms, facilitating the activation of audience segments within the user's preferred system. By harnessing Comscore's rich data assets, which include a double opt-in digital panel of more than 2 million individuals, data from 75 million televisions, 100 million connected TV devices, and an extensive range of over 350,000 proprietary topics, Proximic ensures robust targeting capabilities. Additionally, this comprehensive data approach helps advertisers thrive in a competitive landscape.
API Access
Has API
API Access
Has API
Integrations
Acast
Adform
Adobe Acrobat
Basis DSP
Eyeota
Facebook Ads
LiveRamp
MediaMath
Meta Ads
Nexxen
Integrations
Acast
Adform
Adobe Acrobat
Basis DSP
Eyeota
Facebook Ads
LiveRamp
MediaMath
Meta Ads
Nexxen
Pricing Details
$350 per month
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
BuyerTool
Country
United States
Website
buyertool.io/features/
Vendor Details
Company Name
Comscore
Founded
1999
Country
United States
Website
www.proximic.com/home
Product Features
Social Media Advertising
Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions