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Average Ratings 0 Ratings

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features
design
support

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Write a Review

Description

By prioritizing the requirements of our publishers, we are able to provide advertisers with high-quality traffic, dependable quality assurance, and unique media opportunities. Our video advertising capabilities span mobile, desktop, and connected devices, ensuring broad reach. We focus on maximizing monetization and implementing advanced targeting strategies to achieve consistent and successful outcomes. Supported by our cutting-edge technology, our team guarantees that your message is tailored for each platform, considering factors like content, target demographics, and return on investment. Brightcom facilitates programmatic buying and selling of impactful ads through real-time bidding platforms. Our reliable In-View solution not only opens up new monetization avenues for publishers but also ensures that advertisers' content is viewable. Additionally, this user-friendly integration seamlessly transforms any article into an engaging video placement, enhancing both user experience and ad performance.

Description

Navigating the world of digital advertising can be intricate and challenging due to the rapid evolution of ad technologies and the growing expectations from advertisers. This complexity often places a burden on publishers, who must balance effective ad management with delivering high-quality content to their audience. Fortunately, with our comprehensive monetization platform, RAMP®, publishers can rest easy knowing they are supported. Playwire’s all-in-one solution encapsulates the entire advertising ecosystem, ensuring that publisher revenue is optimized while yield operations, direct sales, and creative teams work tirelessly on their behalf. Envision handling video, display, and data advertising—all seamlessly integrated through a single channel; Playwire makes this a reality. By simply adding a piece of code, you can monetize your website across various devices and operating systems effortlessly. Our platform enables multiple ad exchanges to compete for your inventory simultaneously, leading to quicker ad load times, improved CPMs, and enhanced fill rates. Additionally, you can host, encode, manage, and publish your video content without hassle, all while benefiting from robust analytics that empower you to make data-driven decisions. Overall, Playwire simplifies the complexities of digital advertising so that you can focus on what truly matters—engaging your audience and growing your business.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Admiral No 
DV Publisher Suite Yes 
Mediavine No 
Raptive No 

Integrations

Admiral Yes 
DV Publisher Suite No 
Mediavine Yes 
Raptive Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Brightcom

Founded

1999

Country

Israel

Website

www.brightcom.com

Vendor Details

Company Name

Playwire

Founded

2007

Country

United States

Website

www.playwire.com

Product Features

Ad Server

A/B Testing No 
Ad Inventory Management No 
Ad Optimization No 
Banner Management No 
Conversion Tracking No 
Mobile Ad Serving No 
Native Ad Serving No 
Newsletter / Email Ad Serving No 
Referrals / Affiliates No 
Rich Media Ad Serving No 
Video Ad Serving No 

Product Features

Ad Server

A/B Testing No 
Ad Inventory Management No 
Ad Optimization No 
Banner Management No 
Conversion Tracking No 
Mobile Ad Serving No 
Native Ad Serving No 
Newsletter / Email Ad Serving No 
Referrals / Affiliates No 
Rich Media Ad Serving No 
Video Ad Serving No 

App Monetization

Banner Ads No 
Data Monetization No 
Dynamic Product Ads No 
Native Ads No 
Playable Ads No 
Rich Media Ads No 
Sponsorships No 
Subscriptions No 
Video Ads No 

Revenue Intelligence

Actionable Insights No 
Alerts / Notifications No 
CRM Interactions No 
Call Scoring No 
Conversation Intelligence No 
Dashboard No 
Email/Message Interactions No 
Market Intelligence No 
Phone Call Interactions No 
Pipeline Visibility No 
Sales Coaching No 
Video Call Interactions No 

Video

Analytics No 
Brand Overlay No 
Bulk Uploading No 
Closed Captions No 
Mobile Screen Support No 
Privacy Options No 
Social Sharing No 
Video Looping No 
Video Streaming No 

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

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