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Description
Brainsight is an innovative platform that utilizes artificial intelligence to forecast attention and track eye movements, offering users valuable insights into how visual materials will be perceived during the critical initial moments of exposure, allowing teams to refine their designs prior to launch. By simply uploading an image, video, or URL, users can receive immediate feedback in the form of predictive eye-tracking heatmaps, gaze plots, peekthroughs, and essential metrics like Attention Score and Clarity Score, which indicate where viewers are expected to focus and how effectively key elements convey their intended messages, thus minimizing uncertainty and cutting down the need for expensive live user testing. The platform is versatile, supporting a range of content types such as images, videos, scrolling user experiences, social media ads, display advertisements, and YouTube thumbnails, while also delivering AI-powered insights that identify neglected areas and propose enhancements for crucial messaging, calls to action, and branding elements. Additionally, the brand analytics feature goes beyond predictive attention by employing AI to track logos and text, enabling the measurement of brand visibility and viewer engagement over time in video content, ultimately enhancing the effectiveness of marketing strategies. In doing so, Brainsight empowers businesses to make data-driven decisions that can significantly improve their visual communication efforts.
Description
User behavior is significantly influenced by visual attention. By utilizing UXReality solutions, you can pinpoint exactly where users focus their gaze while interacting with your app or website, uncovering the reasons behind their unexpected behaviors and how they engage with content. The emotional aspect of design plays a crucial role in distinguishing successful products from others that are equally good. Does your design manage to trigger emotions in users? With UXReality, you have the capability to assess how users interpret your design. This platform provides insights into user reactions tied to specific points in their journey or particular interface elements, enabling you to craft designs that truly resonate on an emotional level. Moreover, UXReality makes the process accessible, requiring no special skills. By harnessing the power of advanced AI alongside the user's device selfie camera, we can capture user actions such as scrolling and tapping, along with their gaze and emotional responses reflected in facial expressions. This comprehensive understanding of user interactions not only enhances your design strategy but also leads to more engaging user experiences overall.
API Access
Has API
API Access
Has API
Integrations
YouTube
Pricing Details
€199 per month
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Brainsight
Founded
2022
Country
Netherlands
Website
www.brainsight.app/
Vendor Details
Company Name
UXReality
Founded
2018
Country
United States
Website
www.uxreality.com
Product Features
Product Features
Usability Testing
A/B Testing
Annotations
Audience Targeting
Heatmaps
Impression Testing
Mobile Testing
Moderated Usability Testing
Prototype Testing
Quantitative Metrics
Remote User Testing
Reporting / Analytics
Surveys and Feeback
Video Recording / Transcription