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Average Ratings 0 Ratings
Description
Bidhelm is an innovative cloud-based platform designed to enhance the management of Google Ads campaigns. It offers robust analysis of campaign performance and automates essential tasks such as bid adjustments, budget management, keyword and search-term oversight, ad creation, and comprehensive reporting. Users have the ability to interact via chat, where they can pose questions, provide instructions, and assess recommendations along with drafts, while also setting parameters for which changes necessitate approval versus those that can be executed automatically. Additionally, it can generate and host targeted campaign landing pages complete with lead capture forms and integrates seamlessly with Google Merchant Center for optimal Shopping and Performance Max campaigns on qualifying plans. This platform caters to both businesses and agencies that handle their own Google Ads accounts or those of their clients. Various subscription plans exist, differing in the number of supported accounts and users, reporting features, and monthly allowances for AI-driven tasks; each plan includes a base monthly fee along with a 3% charge on managed ad spend, with custom pricing available for agencies under contract. Furthermore, Bidhelm's interface boasts tools for in-depth account analysis, a historical audit log, and straightforward explanations of campaign maneuvers, ensuring users are well-informed about their advertising strategies. This comprehensive approach helps users optimize their ad spend and achieve better results in their marketing efforts.
Description
GoodLads serves as an AI-driven growth manager for Google Ads, transforming campaign performance insights into actionable hypotheses aimed at enhancing ROAS or CPA, with all changes subject to user consent and applied with a single click. By integrating with Google Ads, it analyzes the performance data from the past 30 days for each campaign and generates targeted hypotheses derived from the specific signals present in the account's data. Each suggestion details the campaign in question, the monetary stakes involved, the rationale behind the recommendation, the suggested modification, and the expected metric changes. Daily, GoodLads evaluates search terms, keyword quality, geographical data, audience performance, expenditures, conversions, and ROAS, subsequently ranking opportunities based on their potential impact. It advises on the least risky strategies to implement, advocating for a well-structured Google Ads experiment whenever feasible, suggesting a new paused ad if an experiment isn't possible, and only recommending a live edit when all other safer alternatives have been exhausted. The tool’s systematic approach ensures that advertisers can make informed decisions that align with their campaign goals while minimizing risk.
API Access
Has API
No
API Access
Has API
No
Integrations
Google Ads
Yes
ChatGPT
No
Claude
No
Claude Code
No
Google Merchant Center
Yes
Model Context Protocol (MCP)
No
OpenAI Codex
No
Integrations
Google Ads
Yes
ChatGPT
Yes
Claude
Yes
Claude Code
Yes
Google Merchant Center
No
Model Context Protocol (MCP)
Yes
OpenAI Codex
Yes
Pricing Details
$79/month
Starter: $79 per month plus 3% of managed Google Ads spend; includes 1 ad account and 1 seat. Growth: $199 per month plus 3%; includes 3 ad accounts and 3 seats. Both plans offer a 14-day trial; a card is required to start. Agency pricing is set by contract.
Free Trial
Yes
Free Version
No
Pricing Details
$100 per month
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Bidhelm
Founded
2026
Country
United States
Website
bidhelm.com
Vendor Details
Company Name
GoodLads
Founded
2026
Country
United States
Website
goodlads.cc/
Product Features
PPC
A/B Testing
No
Account Alerts
No
Analytics / ROI Tracking
No
Bid Management
No
Budget Management
No
Campaign Management
No
Conversion Tracking
No
Google / Bing Ads
No
Keyword Research Tools
No
Keyword Tracking
No
Landing Pages / Web Forms
No
URL Builder
No