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Description

Astra by Redbox Mobile specializes in app marketing services, with its flagship product Astra offering fully automated management of Apple Search Ads campaigns powered by AI and machine learning. Astra removes the need for manual rules and constant monitoring by automatically optimizing keyword discovery, bids, and budget allocation based on real-time data. The platform includes sophisticated features such as Astra Experiments for A/B testing different product pages and ads, scheduled campaign modifications, and multi-placement creative strategies. It integrates with major mobile measurement partners to provide detailed keyword event tracking, ROAS insights, and share-of-voice analysis. Users benefit from Astra’s dynamic budget pacing, which adjusts spend throughout the day to maximize efficiency and campaign impact. The collaborative data visualization dashboard allows marketing teams to quickly analyze and compare performance across regions and ad formats. Recognized by the Effective Mobile Marketing Awards in 2023, Astra has proven to increase time-efficiency by approximately 30% for its users while improving campaign results. Redbox Mobile also offers tailored consultations and demos to help advertisers seamlessly transition to their platform.

Description

Understanding your audience's interests enhances both the intelligence of your advertising and the effectiveness of your communication. Our data, which is compliant with privacy standards and based on mobile advertising identifiers (MAID), offers an in-depth view of the applications users have installed and their frequency of interaction with them. By merging exclusive mobility insights from T-Mobile with countless daily behavioral, environmental, and contextual signals, we gain a richer perspective on the audience's journey, including their behaviors and purchasing patterns. Engage your audience strategically at the most opportune moments. Capture attention across multiple devices and encourage action throughout the customer experience using our continuous, omnichannel solutions. Our insightful and actionable measurement metrics are designed to enhance performance. Furthermore, we have established strong partnerships with reputable sources to provide reliable and meaningful metrics across various industries. This comprehensive approach ensures that your marketing strategies are not only effective but also well-informed.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Apple Search Ads

Integrations

Apple Search Ads

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Redbox Mobile

Founded

2013

Country

United Kingdom

Website

redboxmobile.com/platform/

Vendor Details

Company Name

T-Mobile

Country

United States

Website

www.t-mobile.com/advertising-solutions/magenta-ad-platform

Product Features

Product Features

Alternatives

Alternatives

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