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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

MINT's Argus is a comprehensive solution designed for media accountability and analytics, catering specifically to marketing, procurement, and media teams. The platform scrutinizes media buying performance at the level of placements, ensuring alignment with deal guarantees and committed volumes, while offering collaborative dashboards for evaluating both spending and delivery metrics. Additionally, Argus supplies continuous benchmarking and cross-account analytics that enable teams to pinpoint inefficient placements, compare outcomes, reallocate budgets, and tackle challenges in real-time throughout active campaigns. It also streamlines the organization of proof points and market insights to facilitate pricing and negotiation strategies effectively. MINT highlights that the platform can oversee portfolios encompassing up to five markets annually, providing customized access and integration with source systems. By utilizing Argus, organizations can achieve sustained transparency into media costs, quality, and compliance, moving beyond the limitations of merely conducting post-campaign audits. This proactive approach fosters more informed decision-making and enhances overall media strategy effectiveness.

Description

WideOrbit empowers media enterprises to enhance their business operations by simplifying the sales process. It serves as a comprehensive platform that connects every aspect of the workflow — from initial pitches to final payments, including digital advertising and upfront cash transactions — enabling users to embrace a broader marketplace. Boost productivity with solutions that unify all media purchasing and selling activities into one cohesive system. Gain valuable insights for making informed business choices through an integrated perspective of your data across multiple channels, markets, and platforms, spanning sales, finance, and external partners. Increase revenue potential through strategic integrations that bring together various demand sources, optimize inventory management, and improve workflows across different systems, allowing for seamless collaboration and efficiency. Ultimately, WideOrbit positions media companies to fully leverage their capabilities in an ever-evolving industry landscape.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

No images available

Screenshots View All

Integrations

Amagi No 
DV Publisher Suite No 
Growth Channel AI No 
MINT Yes 
Placements.io No 

Integrations

Amagi Yes 
DV Publisher Suite Yes 
Growth Channel AI Yes 
MINT No 
Placements.io Yes 

Pricing Details

$198K
$198,000 for full portfolio coverage across up to five markets per year.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

MINT

Founded

2014

Country

Italy

Website

www.mint.ai/argus-by-mint

Vendor Details

Company Name

WideOrbit

Founded

1999

Country

United States

Website

www.wideorbit.com

Product Features

Product Features

Advertising Agency

Campaign Management No 
Collaboration No 
Document Management No 
File Sharing No 
Project Management No 
Task Management No 
Time Tracking No 

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

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