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Description
AIBID is an advanced user-acquisition and re-engagement solution powered by AI that forecasts high-value users by scrutinizing their behavioral patterns, engagement metrics, and intent to purchase; utilizing deep-learning algorithms, it effectively identifies users likely to install the app, maintain engagement over time, and make in-app purchases right from their first day. This innovation allows marketers to enhance their campaigns for better returns on ad spending and lower costs per installation while accommodating multiple active campaign objectives—such as installations, registrations, and purchases—through the analysis of extensive data nodes to create detailed user profiles and focus on those with the highest predicted value. To effectively re-engage users, AIBID examines their recent in-app activities—like spending habits, level achievements, or session frequency—to identify those who are prime candidates for retargeting, subsequently providing tailored creative content and audience segments aimed at increasing conversion rates and encouraging repeat purchases. Overall, this holistic approach ensures that marketers have the tools they need to maximize user engagement and drive sustainable growth.
Description
Shopkick, developed by Trax, is a platform designed to enhance shopper engagement by turning the shopping process into an interactive game, rewarding users for various activities such as browsing content, interacting with merchandise in stores, and completing purchases. In contrast to conventional discount strategies, Shopkick motivates consumer actions through a system of "kicks," which can be accrued by scanning product barcodes, watching promotional videos, or submitting purchase receipts. This innovative method stimulates spontaneous buying, with a significant 98% of shoppers expressing willingness to explore a new brand when it appears in the Shopkick application. The platform also delivers top-of-funnel marketing solutions, including videos, lookbooks, in-app notifications, and push alerts, designed to elevate brand visibility and influence consumer perceptions during key decision-making moments. Additionally, Shopkick equips brands with valuable first-party data and comprehensive analytics, such as demographics, geographical information, basket analysis, and buying patterns, thereby ensuring brands have full transparency and assurance in their marketing efforts. By leveraging these insights, brands can refine their strategies and better meet the needs of their target audience.
API Access
Has API
API Access
Has API
Integrations
AdCreative.ai
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Appier
Founded
2012
Country
Taiwan
Website
www.appier.com/en/products/aibid
Vendor Details
Company Name
Trax
Country
United States
Website
traxretail.com/solutions/trax-engagement/shopkick/
Product Features
Product Features
Customer Engagement
Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content