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Description

Enhance your business on Amazon by refining your off-Amazon experiences. Amazon Attribution serves as a powerful advertising and analytics tool that provides marketers with valuable insights into how various non-Amazon marketing channels—such as search, social media, video, display, and email—affect shopping behavior and sales performance on Amazon. By leveraging these insights, you can identify innovative strategies to expand your Amazon presence through improved off-platform experiences. Gaining an understanding of the effectiveness of your multi-channel digital marketing efforts is crucial. Utilize real-time advertising analytics to make necessary adjustments that will maximize your impact and improve operational efficiency. Discover which of your marketing strategies yield the highest return on investment and drive significant sales, helping you to formulate future marketing strategies. Currently, Amazon Attribution is available to professional sellers enrolled in the Amazon Brand Registry, as well as vendors and agencies with clients selling on Amazon, allowing eligible sellers and vendors to utilize this measurement tool effectively. In this way, you can take a data-driven approach to enhance your marketing efforts and ultimately boost your business's growth on Amazon.

Description

Data studio reports and backs up Amazon advertising data. Our software allows you to connect to your vendor and seller central accounts, analyze the performance of a merchant's advertising, and/or connect your data directly to your BI software for reporting. Easy sign-on is all you need to connect to your Amazon accounts. Enter and manage your Amazon seller and vendor central account credentials to import all your data. This data can be kept and stored for as long or as you like. Account manager was created to make it easy for agencies to access data for all managed brands via a single connection and software interface. Our platform will help you add brands and verify their credentials, so you can quickly access your data and get started reporting. All your amazon data for all your advertising campaigns for all brands can be viewed here

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Amazon Yes 
5X Yes 
ACCOUNTS No 
AWS Secrets Manager Yes 
Amazon Ads Yes 
Amazon Fresh Yes 
Amazon Transcribe Yes 
Beats Yes 
Commvault Cloud Yes 
Commvault HyperScale X Yes 
Google Data Studio No 
Looker No 
Microsoft Power BI No 
Skai Yes 
Splunk User Behavior Analytics Yes 
Tableau No 

Integrations

Amazon Yes 
5X No 
ACCOUNTS Yes 
AWS Secrets Manager No 
Amazon Ads No 
Amazon Fresh No 
Amazon Transcribe No 
Beats No 
Commvault Cloud No 
Commvault HyperScale X No 
Google Data Studio Yes 
Looker Yes 
Microsoft Power BI Yes 
Skai No 
Splunk User Behavior Analytics No 
Tableau Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version Yes 

Pricing Details

$300 per month
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Amazon

Founded

1994

Country

United States

Website

advertising.amazon.com/solutions/products/amazon-attribution

Vendor Details

Company Name

Mixshift

Founded

2016

Country

United States

Website

mixshift.io/products/data-studio/

Product Features

Amazon Seller Tools

A/B Testing No 
Alerts / Notifications No 
Analytics / Reporting Yes 
Campaign Management No 
Competitor Analysis No 
Content Management / Optimization No 
Conversion / ROI Tracking Yes 
Customer Data Management No 
Email Marketing No 
Feedback Management No 
Inventory Management No 
Keyword Tracking / Research No 
Order Management No 
PPC Ads Management No 
Price Optimization No 
Rank Optimization No 
Refund Management No 
Review Management No 
Sales Tracking / Analysis No 
Shipping Management No 
Trend Analysis No 

Marketing Attribution

Attribution Modeling Yes 
Audience Segmentation Yes 
Conversion Tracking Yes 
Cross-Channel Attribution Yes 
Customer Journey Mapping Yes 
Multi-Touch Attribution Yes 
Predictive Analytics No 
ROI Tracking Yes 

Product Features

Advertising Agency

Campaign Management Yes 
Collaboration No 
Document Management No 
File Sharing No 
Project Management No 
Task Management No 
Time Tracking No 

Amazon Seller Tools

A/B Testing No 
Alerts / Notifications No 
Analytics / Reporting Yes 
Campaign Management Yes 
Competitor Analysis No 
Content Management / Optimization No 
Conversion / ROI Tracking No 
Customer Data Management Yes 
Email Marketing No 
Feedback Management No 
Inventory Management No 
Keyword Tracking / Research No 
Order Management No 
PPC Ads Management No 
Price Optimization No 
Rank Optimization No 
Refund Management No 
Review Management No 
Sales Tracking / Analysis Yes 
Shipping Management No 
Trend Analysis Yes 

Data Analysis

Data Discovery Yes 
Data Visualization Yes 
High Volume Processing Yes 
Predictive Analytics No 
Regression Analysis Yes 
Sentiment Analysis Yes 
Statistical Modeling Yes 
Text Analytics Yes 

Data Management

Customer Data Yes 
Data Analysis Yes 
Data Capture Yes 
Data Integration Yes 
Data Migration Yes 
Data Quality Control Yes 
Data Security Yes 
Information Governance Yes 
Master Data Management Yes 
Match & Merge Yes 

eCommerce

CRM No 
Catalog Management No 
Channel Management No 
Customer Accounts No 
Data Security No 
Email Marketing No 
Inventory Management Yes 
Kitting No 
Loyalty Program No 
Mobile Access No 
Multi-Store Management No 
Order Management No 
Product Configurator No 
Promotions Management No 
Returns Management No 
Reviews Management No 
SEO Management No 
Shopping Cart No 
Templates No 

Reporting

Customizable Dashboard Yes 
Data Source Connectors Yes 
Drag & Drop No 
Drill Down Yes 
Email Reports No 
Financial Reports No 
Forecasting No 
Marketing Reports Yes 
OLAP No 
Report Export Yes 
Sales Reports Yes 
Scheduled / Automated Reports Yes 

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