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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Affinity’s Ad Network is an innovative platform that harnesses AI to transform how publishers and advertisers approach audience engagement, reach, and monetization, transcending traditional barriers by providing targeted solutions throughout the entire purchase journey—raising awareness, piquing interest, and influencing decisions. The advanced publisher suite, powered by AI, enhances programmatic revenue, leverages first-party data to boost subscription rates, and streamlines operational processes for increased efficiency. It effortlessly integrates with current publisher technologies to capture real-time insights from market and competitors, employs customizable rules alongside machine-learning algorithms for yield optimization, and ensures that only complex exceptions are flagged for human intervention. Developed meticulously by a team of over 100 engineers, the platform emphasizes privacy compliance under regulations like GDPR and CCPA, while also enhancing user experience through user-friendly, real-time dashboards that clearly display yield improvements, subscription growth, and key operational metrics. By focusing on these critical aspects, Affinity’s Ad Network sets a new standard in the digital advertising landscape.

Description

Established by the entrepreneurial duo Rich and Beth Kahn, Anura provides a robust ad fraud prevention solution aimed at enhancing campaign performance by effectively identifying bots, malware, and fraudulent human activity. Having previously led a company recognized in the Inc. 5000 list for five consecutive years, the Kahns possess a wealth of experience in business success, including being honored with an Ernst & Young entrepreneur award in technology. Anura’s innovative approach to mitigating ad fraud empowers advertisers to allocate more of their budgets toward business growth without the fear of wasted resources. By ensuring that only those visitors deemed 100% fraudulent are flagged, the solution significantly reduces false positives. With its framework benchmarked against verified conversion data, Anura guarantees both accuracy and comprehensiveness in its fraud detection efforts. The platform features a highly detailed analytics dashboard, offering clear evidence of fraudulent activities. Combining cutting-edge machine learning technology with the expertise of seasoned engineers, Anura adeptly identifies even the most advanced fraud strategies in real-time, providing advertisers with peace of mind and confidence in their campaigns.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Axis LMS
CAKE
Contact Center Compliance
Everflow
HitPath
Incredible
Lead Prosper
Partnerize
Phonexa
Retreaver
Trackdesk
boberdoo

Integrations

Axis LMS
CAKE
Contact Center Compliance
Everflow
HitPath
Incredible
Lead Prosper
Partnerize
Phonexa
Retreaver
Trackdesk
boberdoo

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

Upon Request
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Affinity

Founded

2006

Country

United States

Website

affinity.com

Vendor Details

Company Name

Anura Solutions, LLC

Founded

2017

Country

United States

Website

www.anura.io

Product Features

Product Features

Click Fraud

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

PPC

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Alternatives

Alternatives

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