Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Demonstrate and enhance your impact with unparalleled insight into marketing performance. Understanding what succeeds and what falls short is a fundamental question that every marketer must address. This necessity highlights the importance of revenue attribution for every B2B marketing team. Adobe Marketo Measure goes beyond simply tracking clicks and leads, offering marketers extraordinary clarity on their actual influence on revenue. By attributing every interaction throughout the customer journey—whether digital or offline, paid or organic, marketing or sales—it enables precise identification of which channels and campaigns yield the highest revenue and return on investment. Managing fragmented data can be a source of frustration, but Adobe Marketo Measure streamlines this process by automatically integrating and consolidating your data, allowing you to focus more on leveraging insights rather than getting bogged down in monotonous tasks. You can obtain accurate information without the hassle of flawed spreadsheets and duplicated conversion counts. Additionally, it’s important to recognize that a single attribution model may not suit every scenario. With flexible options, marketers can tailor their approach to fit their unique needs.
Description
Roaspy serves as a comprehensive online platform for marketing attribution and ad tracking, tailored for businesses and marketing teams striving to link their paid advertising efforts to leads, sales, and overall revenue generation. By monitoring website visits and important conversion events, it provides valuable insights into campaign performance, return on ad spend, and customer journey analytics through user-friendly dashboards. The platform facilitates attribution reporting specifically for Meta and Google advertising while seamlessly integrating conversion data from various services such as ecommerce, payment processing, booking systems, forms, and customer management tools, including popular options like Stripe, Shopify, PayPal, HubSpot, and GoHighLevel. Additionally, Roaspy features a browser extension that highlights revenue metrics directly within advertising platforms, along with robust functionalities such as server-side tracking, webhooks, team collaboration, and business management capabilities. Marketers and agencies can leverage Roaspy not only to assess campaign results across multiple accounts but also to gain comparative insights into attribution perspectives, enhancing their advertising strategies and decision-making processes. This multifaceted tool empowers users to make data-driven adjustments to their marketing endeavors for improved outcomes.
API Access
Has API
No
API Access
Has API
Yes
Integrations
5X
Yes
Act-On
Yes
AdStage
Yes
CloudNuro
Yes
Joomla!
Yes
Ketch
Yes
Meta Ads
No
Model Context Protocol (MCP)
No
Olark
Yes
Optimizely One
Yes
Integrations
5X
No
Act-On
No
AdStage
No
CloudNuro
No
Joomla!
No
Ketch
No
Meta Ads
Yes
Model Context Protocol (MCP)
Yes
Olark
No
Optimizely One
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
$47/month
The Standard plan costs $47 per month and includes the first $1,500 in tracked monthly ad spend. Additional charges are based on tracked ad spend.
Free Trial
No
Free Version
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Adobe
Founded
1982
Country
United States
Website
business.adobe.com/products/marketo/marketo-measure.html
Vendor Details
Company Name
Roaspy
Founded
2025
Country
United States
Website
roaspy.com
Product Features
Marketing Attribution
Attribution Modeling
Yes
Audience Segmentation
No
Conversion Tracking
No
Cross-Channel Attribution
No
Customer Journey Mapping
No
Multi-Touch Attribution
Yes
Predictive Analytics
Yes
ROI Tracking
No
Marketing Automation
A/B Testing
No
Analytics / ROI Tracking
Yes
Artificial Intelligence
No
Content / Blogging Platform
No
Customizable CTAs
Yes
Drip Campaigns
Yes
Dynamic Content
Yes
Landing Pages / Web Forms
No
Lead Scoring
No
Sales Intelligence
Yes
Search Marketing
No
Segmentation
No
Social Marketing
No
Website Visitor Tracking
No
Web Analytics
Campaign Management
No
Conversion Tracking
Yes
Form Analytics
No
Goal Tracking
No
Keyword Tracking
No
Multiple Site Management
No
Pageview Tracking
Yes
Referral Source Tracking
Yes
Site Search Tracking
No
Time on Site Tracking
No
User Interaction Tracking
No
Product Features
Marketing Attribution
Attribution Modeling
No
Audience Segmentation
No
Conversion Tracking
No
Cross-Channel Attribution
No
Customer Journey Mapping
No
Multi-Touch Attribution
No
Predictive Analytics
No
ROI Tracking
No