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Description

Demonstrate and enhance your impact with unparalleled insight into marketing performance. Understanding what succeeds and what falls short is a fundamental question that every marketer must address. This necessity highlights the importance of revenue attribution for every B2B marketing team. Adobe Marketo Measure goes beyond simply tracking clicks and leads, offering marketers extraordinary clarity on their actual influence on revenue. By attributing every interaction throughout the customer journey—whether digital or offline, paid or organic, marketing or sales—it enables precise identification of which channels and campaigns yield the highest revenue and return on investment. Managing fragmented data can be a source of frustration, but Adobe Marketo Measure streamlines this process by automatically integrating and consolidating your data, allowing you to focus more on leveraging insights rather than getting bogged down in monotonous tasks. You can obtain accurate information without the hassle of flawed spreadsheets and duplicated conversion counts. Additionally, it’s important to recognize that a single attribution model may not suit every scenario. With flexible options, marketers can tailor their approach to fit their unique needs.

Description

Follow our three-step guided setup instructions, or if you prefer, let us handle everything for you! You'll be up and running in no time at all. Digesto streamlines the creation of email campaigns and newsletters, allowing you to save numerous hours each week while transforming your marketing efforts into a highly efficient content machine. With Digesto's seamless integration of RSS-to-Email with Marketo, you can utilize your marketing automation platform as a cohesive hub for nurturing, converting, and analyzing your blog subscribers. Whenever you publish fresh content on your blog or news feed, Digesto automatically retrieves your RSS feed and infuses new posts into your Marketo email template at your selected frequency. Furthermore, Digesto initiates a Marketo campaign to deliver your emails directly to your subscribers, ensuring they receive beautifully designed emails that are optimized for all devices. You can customize your emails by leveraging your Marketo templates to create a post-email, blog newsletter, or news feed that aligns with your branding, or you can choose from our extensive template library to suit your needs. This way, you can maintain a consistent and professional appearance for all your communications while saving valuable time.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Adobe Marketo Engage
5X
Adobe Marketing Cloud
Call Sumo
CallTrackingMetrics
Clinicient
Desktop.com
Eloqua
Joomla!
Ketch
Olark
Optimizely One
Personizely
Salesforce Marketing Cloud Account Engagement
SnapEngage
SyncApps
TROCCO
TrustRadius
Uberflip

Integrations

Adobe Marketo Engage
5X
Adobe Marketing Cloud
Call Sumo
CallTrackingMetrics
Clinicient
Desktop.com
Eloqua
Joomla!
Ketch
Olark
Optimizely One
Personizely
Salesforce Marketing Cloud Account Engagement
SnapEngage
SyncApps
TROCCO
TrustRadius
Uberflip

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

$49 per month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Adobe

Founded

1982

Country

United States

Website

business.adobe.com/products/marketo/marketo-measure.html

Vendor Details

Company Name

Perkuto

Founded

2013

Country

Canada

Website

digesto.io

Product Features

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Product Features

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

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