Average Ratings 2 Ratings

Total
ease
features
design
support

Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

Where programmatic and media converge, Adobe stands out as the sole independent advertising platform that seamlessly integrates and automates every aspect of media, screens, data, and creativity on a large scale. The era of fragmented media management is now a thing of the past. For businesses aspiring to advance their digital marketing initiatives, automated media purchasing through a demand-side platform has become essential. The DSP selection you make can offer a significant advantage, enabling effective and economical strategy implementation while accurately forecasting results and enhancing the customer experience. Consistently recognized as a Leader by Forrester, Adobe Advertising Cloud is well-equipped to assist you in achieving leadership in your own market. With a unified demand-side platform, visualizing an omni-channel strategy becomes significantly more manageable, as Adobe Advertising Cloud DSP is the most extensive and agnostic platform available, granting access to ad inventory across virtually all media and supplying the necessary tools for quality control and measurement. By leveraging these capabilities, you can optimize your advertising efforts and drive better results.

Description

Tatari is a cloud-based solution designed for brands, agencies, and publishers, allowing them to plan, purchase, and evaluate advertising campaigns across streaming, linear TV, and online video through a unified interface. Marketed as “The Only Convergent TV Ad Platform,” it empowers users to manage TV advertising similarly to digital ads, featuring integrated campaign planning, execution, and measurement supported by data-driven analytics. The platform offers real-time performance insights and provides clear attribution to business results, going beyond mere ratings. It also automates media-buying processes and logistics, streamlining workflows for its users. Agencies have the option to utilize a self-service version of the platform, enabling them to provide TV advertising services to their clients even if they previously did not have the resources for such capabilities. Additionally, the platform includes tag-and-pixel tools that can be integrated with websites, such as those built on Shopify, to monitor conversion events from TV campaigns, facilitating first-party data connectivity and enhancing performance attribution. Overall, Tatari's comprehensive features aim to revolutionize how advertising is approached in the convergent landscape.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Adobe Campaign
Alumio
AppHelp
AppReseller
Bidtellect
DNSWatch
DV Publisher Suite
Dataviso Roadmaps Planner
Enveu
Eyeota
FuseCommander
IBM Trusteer
Live Commerce
Pattern
Product Marketing Alliance
Qloo
TCS CHROMA
TCS Intelligent Urban Exchange
TCS MasterCraft DevPlus
TCS Optumera

Integrations

Adobe Campaign
Alumio
AppHelp
AppReseller
Bidtellect
DNSWatch
DV Publisher Suite
Dataviso Roadmaps Planner
Enveu
Eyeota
FuseCommander
IBM Trusteer
Live Commerce
Pattern
Product Marketing Alliance
Qloo
TCS CHROMA
TCS Intelligent Urban Exchange
TCS MasterCraft DevPlus
TCS Optumera

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Adobe

Founded

1982

Country

United States

Website

www.adobe.com/advertising/adobe-advertising-cloud.html

Vendor Details

Company Name

Tatari

Founded

2016

Country

United States

Website

www.tatari.tv/

Product Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Product Features

Alternatives

Alternatives

Adelphic Reviews

Adelphic

Viant