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Average Ratings 0 Ratings

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ease
features
design
support

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Description

Adloox stands out as the premier independent ad verification platform in Europe, focused on protecting advertisers, agencies, and various buy-side entities from advanced forms of ad fraud while ensuring that advertisements are visible and placed within secure brand contexts. The platform boasts a wide range of functionalities, including mechanisms for fraud prevention, brand safety assurance, attention tracking, and detailed analytics, all aimed at enhancing the performance of programmatic advertising campaigns. Adloox efficiently connects with leading Demand-Side Platforms (DSPs), Supply-Side Platforms (SSPs), and social media networks such as Google Display & Video 360, Meta, Microsoft Xandr, and The Trade Desk. Their offerings are tailored to meet the needs of advertisers, agencies, and publishers alike, equipping them with effective tools to safeguard their media investments, overcome media purchasing hurdles, and protect online assets for long-term revenue generation. Furthermore, Adloox emphasizes transparency and operational efficiency, demonstrated by its dedicated learning center that provides valuable insights into combating programmatic ad fraud. This commitment to education not only empowers users but also enhances the overall effectiveness of their advertising strategies.

Description

Established by the entrepreneurial duo Rich and Beth Kahn, Anura provides a robust ad fraud prevention solution aimed at enhancing campaign performance by effectively identifying bots, malware, and fraudulent human activity. Having previously led a company recognized in the Inc. 5000 list for five consecutive years, the Kahns possess a wealth of experience in business success, including being honored with an Ernst & Young entrepreneur award in technology. Anura’s innovative approach to mitigating ad fraud empowers advertisers to allocate more of their budgets toward business growth without the fear of wasted resources. By ensuring that only those visitors deemed 100% fraudulent are flagged, the solution significantly reduces false positives. With its framework benchmarked against verified conversion data, Anura guarantees both accuracy and comprehensiveness in its fraud detection efforts. The platform features a highly detailed analytics dashboard, offering clear evidence of fraudulent activities. Combining cutting-edge machine learning technology with the expertise of seasoned engineers, Anura adeptly identifies even the most advanced fraud strategies in real-time, providing advertisers with peace of mind and confidence in their campaigns.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Adform
Amazon Ads
Axis LMS
Basis DSP
FreeWheel DemandSuite
Google Display & Video 360
Lead Prosper
Meta AI
OpenX
Outbrain
Partnerize
Phonexa
PubMatic
Retreaver
Taboola
Teads
The Trade Desk
Trackdesk
boberdoo

Integrations

Adform
Amazon Ads
Axis LMS
Basis DSP
FreeWheel DemandSuite
Google Display & Video 360
Lead Prosper
Meta AI
OpenX
Outbrain
Partnerize
Phonexa
PubMatic
Retreaver
Taboola
Teads
The Trade Desk
Trackdesk
boberdoo

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

Upon Request
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Adloox

Founded

2009

Country

United States

Website

www.adloox.com

Vendor Details

Company Name

Anura Solutions, LLC

Founded

2017

Country

United States

Website

www.anura.io

Product Features

Click Fraud

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking

Product Features

Click Fraud

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

PPC

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

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