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Description

AdBeacon is an innovative platform for multi-touch attribution and optimization designed specifically for ecommerce brands and agencies aiming to move past mere speculation and effectively quantify their growth drivers. By directly linking to your first-party data—such as revenue figures and customer activities from your online store—and integrating that information with your paid media channels, the system facilitates precise, real-time reporting and actionable optimization. It boasts a wide array of powerful features like advanced multi-channel attribution, comprehensive campaign tracking, lifetime value assessments, RFM analysis, performance dashboards for creative content, custom audience creation, and budget management tools, all available in a single, cohesive interface. With AdBeacon, businesses can gain clear insights into how each advertisement, campaign, or customer interaction impacts the overall journey, enabling them to distinguish between high-value and low-value audiences. This allows for strategic reallocations of budget towards top-performing creatives, ultimately empowering brands to scale their campaigns with both assurance and transparency, all based on validated data regarding clicks and purchases. Additionally, users can leverage the platform’s insights not just for immediate gains, but also for long-term strategic planning and growth.

Description

Meta, TikTok, Snapchat, and Google ads automation — Bïrch runs on a deterministic rules engine that handles pausing, scaling, and budget shifts on conditions you define, with every rule readable before and after it runs. AI account insights with human approval: Birch AI reads across your connected accounts, flags gaps and growth opportunities, and proposes changes for you to approve. MCP integration for ad automation data: Birch MCP connects your rules and performance data to the AI tool you already use. Google Drive to Meta ads workflow: Stage turns creative sitting in Drive into ads ready for review, cutting out manual re-uploads. Built for in-house teams running high ad spend across many accounts and agencies managing several client accounts, with enterprise-grade scalability and real people behind support.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Facebook Ads
Google Ads
Meta Ads
TikTok
Amazon Ads
AppsFlyer
Attentive
BigCommerce
Facebook
Google Analytics
Google Sheets
Hyros
Instagram
Instagram Ads
Meta AI
Pinterest Ads
Shopify
Slack
TikTok Ads
Wicked Reports

Integrations

Facebook Ads
Google Ads
Meta Ads
TikTok
Amazon Ads
AppsFlyer
Attentive
BigCommerce
Facebook
Google Analytics
Google Sheets
Hyros
Instagram
Instagram Ads
Meta AI
Pinterest Ads
Shopify
Slack
TikTok Ads
Wicked Reports

Pricing Details

$299 per month
Pricing based on monthly revenue (Brands)
Agency pricing based on number of users/brands (Flat rate for agencies)
Free Trial
Free Version

Pricing Details

$99.00 per month
Standard plans range from $99 to $1799 per month. Annual plans come with a discount. Custom plans are offered for enterprise.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

AdBeacon

Founded

2022

Country

United States

Website

www.adbeacon.com

Vendor Details

Company Name

Bïrch

Founded

2016

Country

United States

Website

bir.ch/

Product Features

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Product Features

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

Alternatives

Alternatives

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