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Description
AdBeacon is an innovative platform for multi-touch attribution and optimization designed specifically for ecommerce brands and agencies aiming to move past mere speculation and effectively quantify their growth drivers. By directly linking to your first-party data—such as revenue figures and customer activities from your online store—and integrating that information with your paid media channels, the system facilitates precise, real-time reporting and actionable optimization. It boasts a wide array of powerful features like advanced multi-channel attribution, comprehensive campaign tracking, lifetime value assessments, RFM analysis, performance dashboards for creative content, custom audience creation, and budget management tools, all available in a single, cohesive interface. With AdBeacon, businesses can gain clear insights into how each advertisement, campaign, or customer interaction impacts the overall journey, enabling them to distinguish between high-value and low-value audiences. This allows for strategic reallocations of budget towards top-performing creatives, ultimately empowering brands to scale their campaigns with both assurance and transparency, all based on validated data regarding clicks and purchases. Additionally, users can leverage the platform’s insights not just for immediate gains, but also for long-term strategic planning and growth.
Description
Meta, TikTok, Snapchat, and Google ads automation — Bïrch runs on a deterministic rules engine that handles pausing, scaling, and budget shifts on conditions you define, with every rule readable before and after it runs. AI account insights with human approval: Birch AI reads across your connected accounts, flags gaps and growth opportunities, and proposes changes for you to approve. MCP integration for ad automation data: Birch MCP connects your rules and performance data to the AI tool you already use. Google Drive to Meta ads workflow: Stage turns creative sitting in Drive into ads ready for review, cutting out manual re-uploads. Built for in-house teams running high ad spend across many accounts and agencies managing several client accounts, with enterprise-grade scalability and real people behind support.
API Access
Has API
API Access
Has API
Integrations
Facebook Ads
Google Ads
Meta Ads
TikTok
Amazon Ads
AppsFlyer
Attentive
BigCommerce
Facebook
Google Analytics
Integrations
Facebook Ads
Google Ads
Meta Ads
TikTok
Amazon Ads
AppsFlyer
Attentive
BigCommerce
Facebook
Google Analytics
Pricing Details
$299 per month
Pricing based on monthly revenue (Brands)
Agency pricing based on number of users/brands (Flat rate for agencies)
Agency pricing based on number of users/brands (Flat rate for agencies)
Free Trial
Free Version
Pricing Details
$99.00 per month
Standard plans range from $99 to $1799 per month. Annual plans come with a discount. Custom plans are offered for enterprise.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
AdBeacon
Founded
2022
Country
United States
Website
www.adbeacon.com
Vendor Details
Company Name
Bïrch
Founded
2016
Country
United States
Website
bir.ch/
Product Features
Marketing Attribution
Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking
Product Features
Social Media Advertising
Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions
Social Media Marketing
Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling