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features
design
support

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Description

AdButler is an API-first ad server and retail media platform built for teams that need to launch revenue programs fast without hiring an ad-tech army. Serve and measure ads across web, apps, video/CTV (VAST/VPAID), DOOH, and email newsletters from one platform. Our global edge network delivers sub-100ms latency at scale, with precise targeting (geo, device, time, contextual, first-party data), frequency capping, pacing, and creative optimization. Developers get clean REST APIs, SDKs, webhooks, and server-to-server options so you can integrate AdButler into your stack—whether you’re powering a publisher CMS, a marketplace, a SaaS platform, or a retail media network. Business users get a white-label self-serve portal, order and line item management, trafficking tools, and real-time reporting your finance team will actually trust. Use cases we enable: direct-sold campaigns alongside third-party demand; retail media sponsored placements and on-site display; newsletter monetization with first-party identity; unified ad ops for digital signage/DOOH; and video monetization across web and OTT. Privacy is built-in (GDPR/CCPA), and our team offers custom engineering when you need something bespoke. Backed by 25+ years in ad tech and trusted by 10,000+ customers, AdButler pairs modern infrastructure with “real human” support. Pricing starts at $179/month for 1M requests. Try the platform free or book a demo to see how quickly you can ship your next ad product.

Description

Addrelevance offers enhanced retargeting capabilities, achieving a remarkable increase of over 50% in click-through rates for display ads, improved efficiency in branded content, higher conversion rates, and more effective email or subscription campaigns. This innovative data solution, driven by artificial intelligence, provides precise insights into the buying profiles of individual users who visit websites. By analyzing which value propositions and calls to action resonate with each user, it facilitates the delivery of the most tailored advertisements or content. The implementation process is quick and straightforward, allowing for immediate benefits. Our system captures the unique behavioral data of every visitor to a site, enabling our algorithm to forecast the decision-making profiles of these visitors accurately. Consequently, our clients can present the most pertinent ads or content based on our sophisticated predictions. In this competitive landscape, you are a sales director at a publishing house striving to optimize your digital advertising revenue while being an experienced marketer determined to enhance your retargeting, email, and personalization campaigns. As a campaign manager focused on achieving the same volume of leads with a reduced budget, leveraging this advanced solution can significantly improve your outcomes and efficiency.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

ActiveCampaign Yes 
Android Yes 
Apple iOS Yes 
DV Publisher Suite Yes 
Google Ad Manager Yes 
HubSpot CRM Yes 
JSON Yes 
JW Player Yes 
Mailchimp Yes 
Microsoft 365 No 
Salesforce Yes 
SendGrid Yes 
Spotify Yes 
Stripe Yes 
Twilio Yes 
Video.js Yes 

Integrations

ActiveCampaign No 
Android No 
Apple iOS No 
DV Publisher Suite No 
Google Ad Manager No 
HubSpot CRM No 
JSON No 
JW Player No 
Mailchimp No 
Microsoft 365 Yes 
Salesforce No 
SendGrid No 
Spotify No 
Stripe No 
Twilio No 
Video.js No 

Pricing Details

Starts at $179/month
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person Yes 

Vendor Details

Company Name

Sparklit Networks

Founded

1996

Country

United States

Website

www.adbutler.com/

Vendor Details

Company Name

Addrelevance

Founded

2018

Country

Belgium

Website

www.addrelevance.ai

Product Features

Ad Server

A/B Testing Yes 
Ad Inventory Management Yes 
Ad Optimization Yes 
Banner Management Yes 
Conversion Tracking Yes 
Mobile Ad Serving Yes 
Native Ad Serving Yes 
Newsletter / Email Ad Serving Yes 
Referrals / Affiliates No 
Rich Media Ad Serving Yes 
Video Ad Serving Yes 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking No 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs No 
Drip Campaigns No 
Dynamic Content No 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence No 
Search Marketing No 
Segmentation No 
Social Marketing No 
Website Visitor Tracking No 

Product Features

Ad Server

A/B Testing Yes 
Ad Inventory Management Yes 
Ad Optimization Yes 
Banner Management Yes 
Conversion Tracking Yes 
Mobile Ad Serving Yes 
Native Ad Serving Yes 
Newsletter / Email Ad Serving Yes 
Referrals / Affiliates No 
Rich Media Ad Serving Yes 
Video Ad Serving Yes 

Landing Page

A/B Testing Yes 
Analytics Yes 
Drag & Drop No 
Form Creation No 
Real Time Editing No 
Responsive No 
SEO Management No 
Templates No 

Marketing Automation

A/B Testing Yes 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs Yes 
Drip Campaigns No 
Dynamic Content Yes 
Landing Pages / Web Forms Yes 
Lead Scoring No 
Sales Intelligence Yes 
Search Marketing No 
Segmentation Yes 
Social Marketing No 
Website Visitor Tracking Yes 

Personalization

A/B Testing Yes 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting Yes 
Campaign Segmentation Yes 
Content Analytics Yes 
Contextual Targeting Yes 
Customer Profiles Yes 
Experience Management No 
Recommendation Engine No 
Website Personalization Yes 

Predictive Analytics

AI / Machine Learning Yes 
Benchmarking No 
Data Blending No 
Data Mining No 
Demand Forecasting No 
For Education No 
For Healthcare No 
Modeling & Simulation No 
Sentiment Analysis Yes 

Retargeting

A/B Testing Yes 
Audience Targeting Yes 
Behavioral Targeting Yes 
Conversion Tracking Yes 
Geo Targeting No 
Mobile Retargeting No 
Personalization Yes 
Recommendation Engine No 
Social Media Retargeting No 

Website Optimization Tools

Competitor Analysis No 
Content Management No 
Keyword Research Tools No 
Link Management No 
Performance Metrics Yes 
Problem Area Alerts No 

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