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Average Ratings 0 Ratings

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ease
features
design
support

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Description

Active Agent is a comprehensive omnichannel demand-side platform that provides cutting-edge marketing technology aimed at value-driven, automated, and data-centric media purchasing. It accommodates multiple formats such as display, mobile, native, video, digital out-of-home, cinema, digital audio, and both linear and programmatic television. The platform facilitates effective planning, purchasing, and optimization of programmatic advertising across these diverse channels. Active Agent guarantees full compliance with data protection regulations through straightforward campaign configurations that automatically align with IAB standards and EU guidelines. Brand safety is prioritized through pre-bid integrations that deliver automatic quality control during media buying, ensuring that placements are secure and tailored to each brand's needs. Furthermore, the platform allows for centralized management of all prevalent deal types, complete with forecasting and in-depth reporting features, along with an extensive directory of exclusive, always-on deals spanning various channels. This level of integration and accessibility empowers advertisers to maximize their campaign effectiveness and reach their target audiences more efficiently.

Description

Adlook serves as a Brand Growth Partner within the RTB House group, featuring a comprehensive Brand Growth Platform that integrates growth strategies, audience targeting, creative production, campaign management, and performance measurement all in one location. Beneath this platform lies Adlook Intelligence, a proprietary technology developed in-house and customized for each advertiser, focusing on aspects such as bidding, omnichannel delivery, optimization, supply quality, brand safety, and dynamic creative solutions. Additionally, Zora, the AI component of Adlook, collaborates with a dedicated team of strategists, media buyers, and creative designers to enhance effectiveness. Campaigns are executed across various channels, including the open web, CTV, audio, in-app, and in-game environments, with results articulated in business-relevant metrics such as market share, ROI, sales, distribution, and brand equity. Simply share your objectives with us, and we will deliver the results you seek. We pride ourselves on transforming goals into tangible outcomes.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

No images available

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Virtual Minds

Founded

2001

Country

Germany

Website

virtualminds.com/active-agent/

Vendor Details

Company Name

Adlook

Founded

2022

Country

United States

Website

adlook.com

Alternatives

Alternatives

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