Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
ADARA Cortex represents the latest advancement in our suite of data products and services, providing invaluable traveler intelligence to enhance hyper-personalization across all of your digital marketing channels. By utilizing real-time insights on travel intent and consumer purchase preferences drawn from a vast pool of over 850 million active traveler profiles within ADARA's Data Co-op, it focuses on activities occurring beyond your brand's immediate scope. This powerful tool enhances digital marketing efforts and boosts ROI across various consumer engagement platforms, including programmatic advertising, search, social media, television, email, and websites. For instance, a prominent airline has effectively employed ADARA data to refine their bidding strategies for paid Google Search, resulting in a 29% reduction in cost-per-acquisition for unbranded keywords and a remarkable 95% increase in click-through rates. With the Cortex Catalog, data sets within ADARA Cortex are meticulously curated to meet your specific requirements, and the platform is designed to be user-friendly, allowing you to effortlessly explore, assess, and implement your chosen data sets. Furthermore, this innovative approach not only enhances marketing effectiveness but also positions your brand to better understand and respond to evolving consumer behaviors in real time.
Description
Building Machine Learning Pipelines internally can be costly and take longer than expected. Gartner's statistics show that more than 80% will fail in AI Projects. Cortex helps teams set up machine learning faster than other alternatives and puts data to work for business results.
Every team can create their own AI Predictions. You no longer need to wait for a team to be hired and costly infrastructure to be built. Cortex allows you to make predictions using the data you already own, all via a simple web interface. Everyone can now be a Data Scientist!
Cortex automates the process for turning raw data into Machine Learning Pipelines. This eliminates the most difficult and time-consuming aspects of AI. These predictions are accurate and always up-to-date because Cortex continuously ingests new data and updates the underlying model automatically, with no human intervention.
API Access
Has API
No
API Access
Has API
No
Integrations
AWS Marketplace
Yes
Adobe Analytics
No
Amazon Web Services (AWS)
No
Ascend
No
Google Cloud Platform
No
Hedgehog
Yes
Microsoft Azure
No
MoEngage
No
Salesforce
No
Salesforce Agentforce Marketing
No
Integrations
AWS Marketplace
No
Adobe Analytics
Yes
Amazon Web Services (AWS)
Yes
Ascend
Yes
Google Cloud Platform
Yes
Hedgehog
No
Microsoft Azure
Yes
MoEngage
Yes
Salesforce
Yes
Salesforce Agentforce Marketing
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
ADARA
Founded
2005
Country
United States
Website
adara.com/cortex/
Vendor Details
Company Name
Vidora
Founded
2013
Country
United States
Website
vidora.com
Product Features
Personalization
A/B Testing
No
Abandoned Cart Saver
No
Account Based Marketing
No
Behavioral Targeting
No
Campaign Segmentation
No
Content Analytics
No
Contextual Targeting
No
Customer Profiles
No
Experience Management
No
Recommendation Engine
No
Website Personalization
No
Product Features
Artificial Intelligence
Chatbot
No
For Healthcare
No
For Sales
No
For eCommerce
No
Image Recognition
No
Machine Learning
No
Multi-Language
No
Natural Language Processing
No
Predictive Analytics
No
Process/Workflow Automation
No
Rules-Based Automation
No
Virtual Personal Assistant (VPA)
No
Machine Learning
Deep Learning
No
ML Algorithm Library
No
Model Training
No
Natural Language Processing (NLP)
No
Predictive Modeling
No
Statistical / Mathematical Tools
No
Templates
No
Visualization
No
Predictive Analytics
AI / Machine Learning
No
Benchmarking
No
Data Blending
No
Data Mining
No
Demand Forecasting
No
For Education
No
For Healthcare
No
Modeling & Simulation
No
Sentiment Analysis
No