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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

ADARA Cortex represents the latest advancement in our suite of data products and services, providing invaluable traveler intelligence to enhance hyper-personalization across all of your digital marketing channels. By utilizing real-time insights on travel intent and consumer purchase preferences drawn from a vast pool of over 850 million active traveler profiles within ADARA's Data Co-op, it focuses on activities occurring beyond your brand's immediate scope. This powerful tool enhances digital marketing efforts and boosts ROI across various consumer engagement platforms, including programmatic advertising, search, social media, television, email, and websites. For instance, a prominent airline has effectively employed ADARA data to refine their bidding strategies for paid Google Search, resulting in a 29% reduction in cost-per-acquisition for unbranded keywords and a remarkable 95% increase in click-through rates. With the Cortex Catalog, data sets within ADARA Cortex are meticulously curated to meet your specific requirements, and the platform is designed to be user-friendly, allowing you to effortlessly explore, assess, and implement your chosen data sets. Furthermore, this innovative approach not only enhances marketing effectiveness but also positions your brand to better understand and respond to evolving consumer behaviors in real time.

Description

OnPoint’s CORTEX™ serves as a sophisticated analytics platform that utilizes both historical data and the expertise of your process engineers to enhance profits by boosting operational efficiencies, which includes higher production rates and reduced downtime. Unlike basic regression or statistical methods, CORTEX integrates machine learning with powerful computational capabilities, allowing models to derive insights from intricate process data. You can upload your data in its original format, and CORTEX will automatically clean it, fill in missing values, and manage categorical variables effectively. It also provides tools for visualizing and eliminating outliers while permitting the addition of rows and columns to analyze which variables significantly impact your processes. The platform’s unique algorithm spares you the effort of searching for the optimal model, as MaGE generates a diverse range of models along with an optimized ensemble model and delivers performance scores for each. Ultimately, CORTEX empowers users to make data-driven decisions with confidence and efficiency.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

AWS Marketplace
Hedgehog

Integrations

AWS Marketplace
Hedgehog

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

ADARA

Founded

2005

Country

United States

Website

adara.com/cortex/

Vendor Details

Company Name

OnPoint - A Koch Engineered Solutions Company

Country

United States

Website

www.onpointsolutions.com/cortex/

Product Features

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Product Features

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

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