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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

ADARA Cortex represents the latest advancement in our suite of data products and services, providing invaluable traveler intelligence to enhance hyper-personalization across all of your digital marketing channels. By utilizing real-time insights on travel intent and consumer purchase preferences drawn from a vast pool of over 850 million active traveler profiles within ADARA's Data Co-op, it focuses on activities occurring beyond your brand's immediate scope. This powerful tool enhances digital marketing efforts and boosts ROI across various consumer engagement platforms, including programmatic advertising, search, social media, television, email, and websites. For instance, a prominent airline has effectively employed ADARA data to refine their bidding strategies for paid Google Search, resulting in a 29% reduction in cost-per-acquisition for unbranded keywords and a remarkable 95% increase in click-through rates. With the Cortex Catalog, data sets within ADARA Cortex are meticulously curated to meet your specific requirements, and the platform is designed to be user-friendly, allowing you to effortlessly explore, assess, and implement your chosen data sets. Furthermore, this innovative approach not only enhances marketing effectiveness but also positions your brand to better understand and respond to evolving consumer behaviors in real time.

Description

Reduced alerts, comprehensive end-to-end automation, and enhanced security operations define the future of enterprise security. Our product suite stands out as the most extensive offering in the industry for security operations, equipping enterprises with unmatched capabilities in detection, investigation, automation, and response. Cortex XDR™ uniquely serves as the only platform for detection and response that operates on seamlessly integrated data from endpoints, networks, and the cloud. Additionally, Cortex XSOAR, recognized as the premier platform for security orchestration, automation, and response, allows users to manage alerts, streamline processes, and automate actions across more than 300 third-party products. By collecting, transforming, and integrating your organization’s security data, you can enhance the effectiveness of Palo Alto Networks solutions. Furthermore, our cutting-edge threat intelligence, unparalleled in its context, empowers organizations to strengthen their investigation, prevention, and response efforts against emerging threats. Ultimately, this level of integration and intelligence positions enterprises to tackle security challenges with confidence and agility.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

AWS Marketplace Yes 
Azure Marketplace No 
Blackwell Security No 
Blink No 
Chronicle SOAR No 
Cisco XDR No 
Code42 No 
Code42 Incydr No 
Cortex AgentiX No 
Deep Instinct No 
DomainTools No 
Google Chrome Enterprise No 
Google Digital Risk Protection No 
Hedgehog Yes 
Kroll Cyber Risk No 
Microsoft Defender for IoT No 
OctoXLabs No 
OverSOC No 
Qevlar AI No 
ThreatAware No 

Integrations

AWS Marketplace No 
Azure Marketplace Yes 
Blackwell Security Yes 
Blink Yes 
Chronicle SOAR Yes 
Cisco XDR Yes 
Code42 Yes 
Code42 Incydr Yes 
Cortex AgentiX Yes 
Deep Instinct Yes 
DomainTools Yes 
Google Chrome Enterprise Yes 
Google Digital Risk Protection Yes 
Hedgehog No 
Kroll Cyber Risk Yes 
Microsoft Defender for IoT Yes 
OctoXLabs Yes 
OverSOC Yes 
Qevlar AI Yes 
ThreatAware Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

ADARA

Founded

2005

Country

United States

Website

adara.com/cortex/

Vendor Details

Company Name

Palo Alto Networks

Founded

2015

Country

United States

Website

www.paloaltonetworks.com/cortex

Product Features

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles No 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

Product Features

Endpoint Detection and Response (EDR)

Behavioral Analytics No 
Blacklisting/Whitelisting No 
Continuous Monitoring No 
Malware/Anomaly Detection No 
Prioritization No 
Remediation Management No 
Root Cause Analysis No 

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