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Average Ratings 0 Ratings
Description
ADARA Cortex represents the latest advancement in our suite of data products and services, providing invaluable traveler intelligence to enhance hyper-personalization across all of your digital marketing channels. By utilizing real-time insights on travel intent and consumer purchase preferences drawn from a vast pool of over 850 million active traveler profiles within ADARA's Data Co-op, it focuses on activities occurring beyond your brand's immediate scope. This powerful tool enhances digital marketing efforts and boosts ROI across various consumer engagement platforms, including programmatic advertising, search, social media, television, email, and websites. For instance, a prominent airline has effectively employed ADARA data to refine their bidding strategies for paid Google Search, resulting in a 29% reduction in cost-per-acquisition for unbranded keywords and a remarkable 95% increase in click-through rates. With the Cortex Catalog, data sets within ADARA Cortex are meticulously curated to meet your specific requirements, and the platform is designed to be user-friendly, allowing you to effortlessly explore, assess, and implement your chosen data sets. Furthermore, this innovative approach not only enhances marketing effectiveness but also positions your brand to better understand and respond to evolving consumer behaviors in real time.
Description
Our innovative software revolutionizes your organization by fostering a fast-paced, service-oriented atmosphere through the integration of digitalization, automation, and orchestration. Traditional automation strategies tend to emphasize the mechanization of tasks, which generally only encompasses about 10% of your team's overall time and effort. The remaining 90%, which involves analysis, decision-making, and management, often confines your personnel within outdated processes. Your domain experts will empower Cortex to skillfully orchestrate successful outcomes within automated workflows. Additionally, Cortex will persist in its collaboration with your specialists through robust exception management, guaranteeing continuous alignment with your business operations. By embracing truly self-managing and self-healing automated operations, you will benefit from digital services that adeptly handle all exceptions, failures, and challenges that may arise, ultimately leading to enhanced efficiency and effectiveness for your organization. This holistic approach ensures that your teams can focus on strategic initiatives rather than being bogged down by routine tasks.
API Access
Has API
API Access
Has API
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
ADARA
Founded
2005
Country
United States
Website
adara.com/cortex/
Vendor Details
Company Name
Cortex
Founded
2003
Country
United Kingdom
Website
www.cortex.co.uk
Product Features
Personalization
A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization
Product Features
Artificial Intelligence
Chatbot
For Healthcare
For Sales
For eCommerce
Image Recognition
Machine Learning
Multi-Language
Natural Language Processing
Predictive Analytics
Process/Workflow Automation
Rules-Based Automation
Virtual Personal Assistant (VPA)
Business Process Management
Access Controls / Permissions
Alerts / Notifications
Business Process Automation
Business Rules Management
Collaboration
Process Change Tracking
Process Mapping
Process Modeling & Design
Visual Workflow Management
Workload Automation
Alerts / Notifications
Audit Trails
Business Process Management
Cross-Platform Scheduling
Dashboard
Data Analysis / Visualization
Event-Triggers
Load Balancing
Resource-Based Scheduling
Robotic Process Automation (RPA)
Workflow Foundation Support