Best Channel Marketing Software of 2024

A beautiful, mobile-responsive portal for partners that allows them to navigate through your channel programs, quickly find the content, campaigns, and programs they are eligible for. A complete set of do-it-yourself tools allows you to manage content, campaigns, and applications across different user groups, types, languages, regions, and territories. Use these user-friendly tools to create mobile-responsive content. Dynamically update, manage, and distribute content to your partners. Track and promote your channel programs. Create "Market-To" campaigns that are partner-facing. These can be used to reach new potential partners for recruitment efforts, or existing partners to inform them about new programs, events, or other portal offerings. To communicate with existing or new partners, use all campaign tactics (emails, events, microsites etc ).

By ensuring seamless synchronization at all stages of the commerce experience, every stakeholder from ISVs, to partners, to buyers, can enjoy a streamlined, unified experience. The days of fragmented communications and disjointed market strategies are over. Instead, embrace a cloud commerce world where all aspects of your journey are harmonized. This will optimize marketplace and co-sell options and ensure that everyone is connected and informed. Labra is leading the way in this new era interconnected commerce. Rapidly deploy and maintain your cloud marketplace offerings to ensure they resonate with target audiences, and meet marketplace standards. Automate effective partnerships through the synchronization of co-sell opportunities within your CRM. This will bridge the gap between your sales team and cloud providers.

A through-channel marketing automation solution provides insight across the entire marketing lifecycle to maximize your local marketing programs. Local channel partners can personalize and execute legal-compliant marketing campaigns. Your proven brand messaging and tactics combined with increased speed-to-market results in higher sales and ROI at local level. Integration with brand management and marketing execution increases effectiveness through customisable rules. Your marketing channel partners can help you implement scalable, brand-compliant marketing campaigns that increase business impact. The right mix of earned, owned and paid media will help you reduce your cost per sales by 18% with a comprehensive application of software and other services.

StructuredWeb offers top technology brands such as AWS, IBM and ServiceNow, along with many others, a powerful, flexible, and easy-to use channel marketing automation platform. StructuredWeb was founded in 1999 and has been a leading platform that combines innovative platforms with proven go-to market strategies and world-class services. This allows for a better way to increase channel-driven demand generation, strengthen partner engagement, and grow channel revenue. ENERGIZE PARTNER MANAGEMENT GENERATION With ready-made, multitouch and automated campaigns, empower thousands of channel partners to reach more customers and win more. STRENGTHEN PARTNER ENGAGEMENT Personalizing the partner experience based upon tier, role and country will keep channel partners connected and engaged. GROW CHANNEL SALES AND REVENUE You and your channel partners will gain visibility and insight with powerful reporting capabilities that enable you to assess campaign performance and optimize campaigns.

Digital-first buyers today want more. Give them an experience they will never forget. In less than 30 minutes, create dynamic digital buyer experiences. No-code designer makes it easy for you to support any marketing program or campaign throughout the buyer journey. Use your existing data, content, and messaging to personalize and guide buyers along their unique journeys at enterprise scale. Execute marketing-led campaigns that target the right accounts and help them achieve their booking goals. Analyze target accounts using a shared view of engagement that covers every channel and touchpoint. Understanding buyers, whether they are known or not, their needs and challenges and where they are on their journey.

Enterprises can use channel sales partnerships to boost their growth. Ingenious provides a web-based platform that allows enterprises to automate their channel sales partnerships. This will allow them to grow, save money, and make money. All types of partnerships. Scale-up (more transactions through strategic partners) or scale-out (more long-tail partners) in your partner network. Our eight products and technology are tightly integrated and can be used to incentivize, reward, measure success, and manage financial processes. Through streamlining processes between departments within a single platform and eliminating waste of resources and time. Our Partner Marketing Platform was created to make it easy for businesses to manage their marketing channels, strategic partnerships, and processes - all in one location. They are equipped with accurate data and automated processes so that they can quickly identify the winning recipe to maximize revenue.

Brand Base - This is the easy and quick marketing portal from BRANDAD Systems. In just a few weeks, you can bring your partners' marketing support to perfection. You can rely on reliable budgeting at a fixed cost, but with a consistent design. Brand Base offers you the full experience of over 15 years of software development, in a smart marketing portal. Consistency is the foundation of every brand. But, it is important to consider the local characteristics of your sales partner. Brand Base, a cloud-based solution to decentralised marketing, allows local partners to personalise all types of advertising media in no matter where they are located. All media. Always in your corporate design. For the benefit of your brand. Brand Base gives central marketing the opportunity to market again. Despite numerous individualization options, Brand Base maintains a consistent brand image.

Engage your target audience using real-time, compliant collateral. Broadridge's ContentHub makes sharing sales and marketing content easy, whether it is digitally or printed. All from one secure location. Sales and marketing teams depend on accurate, current content. You can now access prospectuses, brochures and flyers, as well as kits and brochures. Sales teams can instantly send via digital and print in seconds. You retain control. ContentHub supports your sales enablement, collateral fulfillment and distributed marketing initiatives. Our specialists and representatives are available to help you with any questions or concerns that may arise.

Our unique combination technology, people, data, and services drives more than 80% monthly participation and 22:1 ROI for attributable sales. Our dedicated partner marketing consultants assist channel partners in optimizing their campaigns and identifying their most engaged prospects and clients. Consistent campaign engagement is key to generating leads and nurturing existing contacts to discover new sales opportunities from channel partners' prospects and customers. A program that has 10x the participation of any other program will maximize your reach. In just five minutes per month, you can build customer relationships and get new business. You only pay when campaigns are sent and results are achieved. There are no retainers nor license fees. Include your logo with the best thought leadership content.

Channel partners must help brands amplify marketing activities at scale without compromising the consistent experiences consumers demand. The Ansira Edge channel engagement module protects your brand equity and gives your partners the ability execute localized campaigns. The portal is always on and provides seamless access to marketing assets, offers and business rules. It notifies partners when new materials become accessible and simplifies approval. Even better: Marketing redundancies can be reduced and wasteful spend can be avoided, leading to greater efficiency and transformative results. Channel partners can communicate and collaborate with you and your customers through a single platform. Your partners should adhere to brand standards and marketing compliance in order to deliver consistent customer experiences.

Channext is a platform for partner marketing engagement. We assist channel teams in scaling and measuring their through-partner marketing. Partners must visit partner portals to collect the information they require, which is rare. Channext allows you to segment your partners based upon their preferences and connects their marketing channels with your brand. Low marketing participation is due to partners' inability to execute online marketing. Channext always on campaigns automatically publish through your partner unless a member declines, avg. Participation rises to 93%. It is difficult to build a predictable revenue model or determine where to spend your time and attention. Channext Dashboards allow you to make data-informed decisions about all aspects of your partner relationships in order to increase your channel revenue. Engage your partners, reach end-users, grow your revenue.

Incentivize Salespeople to Increase Sales Karrot is a pioneer in the field of channel incentives and a platform that drives businesses to success like no other. Karrot's channel marketing platform provides turnkey incentive programs to modern enterprises -- streamlining infrastructure, driving sales and distributing rewards. Discover our revolutionary channel incentive platform that increases your revenue and aligns you with your partners like nothing before.

Below you can download additional information about our multichannel marketing. You'll also find lead generation tips and tricks as well as case studies and handbooks. We have worked with clients like you and we strongly believe that we are an extension of their business. We see our client engagements like a partnership. Appointments are scheduled directly into your calendar. We manage the conversation with consumers and confirm their needs. We do the rest. Partner with LeadingResponse. We are committed in providing measured results by using cutting edge lead generation methods. Our screening process ensures that you get the highest quality leads for your investment, without compromising on quantity.

WorkSpan is the Ecosystem Cloud that enables partners to share their sales, marketing, and solutions. WorkSpan provides a single source for truth by bringing together ecosystem partners on a digital platform. This allows you to quickly deploy and operate your partner initiatives. Now you can collaborate with your partners to drive revenue from Leads to Wins and deliver solutions from Idea to launch with speed.

Channel partners, alliances and referral partners, distributors, franchises, and others can unlock the total revenue potential. Our partner portal, asset library and MDF manager make it easy to educate and inform your partners. xAmplify allows you to create multi-touch, omnichannel campaigns that scale your partners and help grow your business. Automated co-branded campaigns and sales support can help you drive demand generation through partners and save time and resources. Track marketing collaterals, emails, landing pages, videos, and other materials dynamically with individual UTM codes. To increase traffic and conversion rates, create landing pages with forms that you can share with your partners. Digital campaigns go beyond email. They can be used for everything from event marketing to social media. Salesforce seamlessly integrates with partners dashboard to allow them to register leads and deals.

Personalize every person in every partner, at any scale. You can create experiences that are first-choice and increase channel performance. Your partners need a customized service. You must deliver it from small businesses to large corporations. You have to deliver it across different continents and tiers. It doesn't have to mean silos of content, consultancy, or software. We are the only global B2B marketing agency that creates enterprise grade applications for the channel. We are experienced trailblazers. We know how to break down silos and bring together your partners.

It is difficult to update brand and legal compliant marketing material with shrinking resources and a growing variety of channels. It can be difficult to manage the additional challenges of customization or localization if you use field sales or distribution partners, or work in an industry that has product information that changes every hour. Gage MARKET is an affordable, user-friendly solution that solves these problems. MARKET gives partners and sales teams access a wide variety of branded, customizable marketing materials and campaigns that can be used locally to help them sell more. MARKET is easy to use, can be customized to reflect your brand and delivers the right content to your users through strong permissioning. Your users can customize marketing materials, including direct mail, HTML email, presentations, and other digital assets.

Vistex solutions allow businesses to take control over their mission-critical processes. Vistex solutions allow businesses to ensure that every dollar earned or spent is actually driving growth and not just additional costs. There are many problems associated with manually processing rebates. These include misleading accruals, unrealized earnings and inventory turnover. Incorrect payouts. Vistex provides real-time, automated visibility into multi-dimensional rebate programs. Vistex manages your accruals, determines eligibility and processes claims. It also tracks tier achievements and quantifies potential incentives for larger purchases. With our solution, you can easily forecast your sales and purchase rebates and gross-to net.