Genway AI is an innovative user research platform powered by artificial intelligence, aimed at empowering teams to establish their research objectives, conduct interviews in a conversational manner, and extract profound insights from their customers, all within a cohesive workflow. Users begin by articulating their research goals, after which Genway's digital interviewer takes over, autonomously scheduling and executing the interviews. Upon completion of these interviews, the platform offers real-time summaries, automatic tagging, theme identification, emotion and facial expression analysis, as well as quantitative metrics to aid in interpreting the collected data. This versatile tool is invaluable for conducting contextual and usability studies, including prototype testing, churn analysis, and gathering post-launch feedback, enabling researchers to efficiently collect qualitative “thick data” at scale and seamlessly integrate the results into their ongoing workflows. Furthermore, Genway prioritizes user privacy and is fully equipped for enterprise use, boasting certifications that adhere to GDPR, SOC 2, HIPAA, and CCPA compliance standards, thereby ensuring that sensitive information is handled with the utmost care. As a comprehensive solution, Genway AI not only enhances research efficiency but also empowers teams to make data-driven decisions with confidence.