I've got a stack of Cisco gear in my basement while studying for Cisco certs and I've managed Cisco gear in production. The stuff is solid, but managing it feels like it's 1999.
Meanwhile, there are tons of SDN vendors that feel like 2017 - single pane of glass management and monitoring without nickel and diming you on each feature and smartnet contracts. (Cisco knows this and that's why they bought Meraki).
Cisco still makes great carrier grade high-end gear, but the middle and low-end stuff is displacing Cisco fast. Meraki is nice, but the recurring cost makes it a tough sell compared to others.
Guys like Ubiquiti are pretty standard in emerging markets. Cisco is so highly priced that they may never see a presence in those markets. I like Cisco and ran it for many years, but It's hard to see a future for them.