Today Sir Tim Berners-Lee has unveiled plans to tackle some of the internets problems, including "unethical" political advertising and the harvesting of data through his Web Foundation.
1) We’ve lost control of our personal data
2) It’s too easy for misinformation to spread on the web
3) Political advertising online needs transparency and understanding
His plans could be considered somewhat naive, they do not address the corporatisation of the internet and they hope to curb rather than harness human nature. I'm wondering what slashdotter would consider to be a solution, or perhaps why a solution is not even necessary.