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Journal Journal: Case Study: How to increase monthly email subscribers 353%

In this short tutorial I’m going to walk you step-by-step through my #1 list building tactic. Popup content upgrades It takes about 5 minutes to setup And delivers BIG results. Every time. In any niche. This tactic single-handedly took robbierichards.com from 194 new email subscribers a month i ( http://bit.ly/1lmPDFq)

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Journal Journal: Have We Been Wrong About Panda All Along?

Thin content! Duplicate content! Everyone knows that these are huge Panda factors. But are they really? In this article, I will explore the possibility that Panda is about so much more than thin and duplicate content. I don’t have a list of ten steps to follow to cure your Panda problems. But, I d ( http://bit.ly/1koAxiI)

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Journal Journal: 6 Steps to Creating a Successful Social Media Strategy for ANY Network

Fact: social media sites drive over 31% of all referral traffic on the Internet. That is a huge amount. It’s on a similar level with search referral traffic: So, if you pay attention to SEO, doesn’t it make sense to pay the same attention to social media as well? You might have already known tha ( http://bit.ly/1RHOket)

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Journal Journal: Remarketing to People That Have Already Visited Your Website – Whiteboard

Someone visits your website once, doesn t convert, and goes on with their day. How in the world do you win them back? Well, the answer may lie in a topic we haven t discussed for a while: remarketing. In today s Whiteboard Friday, Rand discusses how to get back in front of folks who have visited you ( http://bit.ly/1WEbxQ6)

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Journal Journal: 4 Clever Ways Videos Can Help You Attract Customers

Most people would rather watch a movie than read the book that it’s based on. In general, video is an entertaining and informative type of content that people love. It’s strange, then, that so few businesses use video to improve the results of their online marketing. Videos can attract morea ( http://bit.ly/1PlF6oW)

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Journal Journal: The Anatomy of a Link – What Makes a Good (and Bad) Link?

The following is an excerpt from The Linkbuilding Book, an e-book by Paddy Moogan available for purchase and download. This chapter, entitled The Anatomy of a Link, offers deeper insight into what makes for a quality link. Enjoy! Not all links are created equal. One part of the Google algorithm is t ( http://bit.ly/1Q5S4rw)

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Journal Journal: A Step-by-Step Guide to Driving 10,000 Visitors a Month Through Pinterest

Social media can be a great traffic source for almost any online business. But which network is right for you? For most businesses, it makes sense to start with the largest networks. No matter how narrowyour audience is, it’s very likely you’ll find members of that audience active on these n ( http://bit.ly/1GwL84O)

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Journal Journal: Beyond Responsive: Design and Development Trends for Adaptable Marketers

A friend of mine recently asked me to review and explain a series of site recommendations sent over by a well-known digital marketing agency with roots in SEO. We talked through the (generally good) recommendations for content and search optimization, and then we got to this: * Mobile accounts for 5 ( http://bit.ly/1i8Gs9j)

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Journal Journal: Why Google Rewards Re-Publishing – Whiteboard Friday

It s a fact of life: we get better at what we do with time. Do you use that to your advantage when it comes to your site s content? Whether you re riding the wave of a successful post or improving what you ve done before, republishing is something that should be on your mind and your to-do list. And ( http://bit.ly/1jDzSth)

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Journal Journal: A Step-by-Step Guide to Creating an Autoresponder That Subscribers Can’t W

Email autoresponders are the holy grail of marketing. You set up a sequence of emails once, and you’re done. Thousands, possibly hundreds of thousands, of people will get exactly the same emails from you, in the same order. This allows you to create an unbelievably consistent level of service. Per ( http://bit.ly/1W4QACW)

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Journal Journal: Million Dollar Content – An Analysis of the Web’s Most Valuable Orga

As much as we like to debate content vs. links, sometimes great content just seems to dominate. I don t mean to say that great content doesn t get great links, or that the purposes of creating great content is not to get links, but simply that some content on the web seems to shine through the SERPs ( http://bit.ly/1GlTKej)

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Journal Journal: Using Social Media as Your Primary (or Only) Link Building Tactic Probably Won&r

A concept we ve covered regularly is what we call flywheel marketing, where the organic traffic, shares, and links you get from publishing one piece of content makes it easier for later pieces to see some success. One of the key pieces of that flywheel is the ability to get those social shares, and ( http://bit.ly/1NpoOfG)

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Journal Journal: 5 Techniques to Get 5 Stars: How to Get More (and Better) Online Reviews

Everywhere you go, you see reviews. Whether it’s a physical or digital product, if it’s worth talking about (in good or bad ways), it has reviews. Some of this feedback is simply comments on blogs and forums. But mostly, reviews exist on large e-commerce sites where companies sell their products ( http://bit.ly/1OkEeAp)

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Journal Journal: Beyond the SEO Plateau: After Optimizing Your Website, What’s Next?

It s a near-universal experience for consultants and in-house SEOs who ve worked on numerous organic search campaigns. The first 3–6 months (longer if the site is very large or complex) of any SEO effort is almost always exclusively dedicated to fixing mistakes, improving existing issues, tweaking ( http://bit.ly/1JQ31WK)

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Journal Journal: Social SEO Simplified: How to Optimize for the “Other” Search Engine

Do you want to compete with the best SEOs in the world? It might be fun, but chances are you’ll either get crushed or have very slow success. But that’s exactly what you’re doing when you try to rank for keywords on Google. Sure, you can go after long-tail keywords to avoid the sharks, but y ( http://bit.ly/1iQE2wQ)

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