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The Internet

Changing Climates for Microsoft and Google 393

ReadWriteWeb writes "Weather metaphors abound as this article looks at the evolving software environment — and in particular the competition between Microsoft and Google. Milan says that while Google enjoys relative dominance on the Web platform today, two fissures exist that will force them to move. The first is Microsoft's ability to use the exact same HTML based strategy as Google (like Microsoft's current Live initiative); and secondly Microsoft leapfrogging the current environment by solving rich application installation/un installation and enforcing an acceptable contract regarding what rich apps can do on a user's machine. Unfortunately for Google, Microsoft is a lot closer to solving these two issues than people think. Microsoft has the best virtual machine with .NET, the best development tool with Visual Studio and the best access to developers with their MSDN programs. And they have a notion. Steve Ballmer himself has started touting the exact strategy they need — Click Once and Run."

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